Cof­fee rich feel

Point of Purchase - - POP PARADE -

Made up of card­board, this Nescafe par­a­site found at Spencer’s in Mum­bai had a friendly and re­lax­ing feel to it with its rich choco­late brown colour. With three shelves, each con­sist­ing of the Nescafe vari­ants Cap­puc­cino, Vanilla Latte, and Choco Mocha, the par­a­site was not only high on vis­i­bil­ity but was also at­trac­tive to shop­pers pass­ing by.

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