Point of Purchase - - CONTENTS - Nameeta Renchi

Bharat­Mat­ri­mony, In­dia’s lead­ing mat­ri­mo­nial site, has launched ‘Tam­bulya’, an ex­clu­sive store for mar­riage re­turn gifts at My­la­pore, Chen­nai, with over 1000 unique and hand­picked re­turn gifts from all over In­dia. Read on to know more about this store which aims to “strengthen emo­tional ties be­tween peo­ple”. The bless­ing of our close-knit re­la­tions dur­ing a wed­ding is con­sid­ered sacro­sanct among all In­di­ans. Well ex­press­ing grat­i­tude to their love and pres­ence has now been made eas­ier thanks to Tam­bulya’s heart­warm­ing gifts. ‘Tam­bulya’ is from the house of Bharat­Mat­ri­mony, a flag­ship brand of Con­sim Info. Pvt. Ltd, a lead­ing in­ter­net busi­ness group which has its pres­ence in all key cat­e­gories. Bharat­Mat­ri­mony.com has found a place in Limca Book of Records for max­i­mum num­ber of doc­u­mented marriages on­line. The group owns 400+ community por­tals, 15 re­gional por­tals and 5 ex­clu­sive mat­ri­mo­nial sites like Priv­i­legeMat­ri­mony.com and EliteMat­ri­mony.com. It achieved the Red Her­ring 100 Asia 2009 award and in 2010 bagged the Red Her­ring 100 Global Award. It was also listed among the top 50 of 100 IT in­no­va­tors by NASS­COM in 2009. What’s more, it won the Deloitte Fast 50 win­ner award con­se­qutively in 2008, 2009 and 2011. But the Jewel on its crown is the Guin­ness World Record it re­ceived, on April 14th 2012, for cre­at­ing World’s largest wed­ding Photo Al­bum. The group launched mat­ri­mony­gifts. com two years ago and this year ‘Tam­bulya’ was born with the aim to of­fer­ing trusted and com­peted ser­vices re­lated to mat­ri­mony. “We are ex­tremely happy to launch Tam­bulya, In­dia’s first ex­clu­sive mat­ri­mony re­turn gifts busi­ness. The launch of Tam­bulya is a sig­nif­i­cant mile­stone for us and un­der­lines our ef­forts to ex­pand into non-match­mak­ing ar­eas to de­liver more value to our cus­tomers,” said Mu­ru­gavel Janakiraman, FounderCEO, Bharat­mat­ri­mony at the time of the launch. He added, ““No mar­riage or en­gage­ment is com­plete with­out ex­chang­ing re­turn gifts in In­dia where we fol­low the golden adage Atithi Devo Bhavah which es­sen­tially means, ‘The guest is God’. ‘Re­turn gifts’ pre­serve the happy mem­o­ries of a wed­ding and are in essence a show of grat­i­tude and joy. Tam­bulya of­fers an un­ri­valed se­lec­tion of unique gifts that can be pur­chased in bulk and suit­ing all bud­gets. The range was de­cided af­ter a de­tailed study to find out what type of re­turn gifts In­di­ans like to give and re­ceive at wed­dings.” The store show­cases gifts of var­ied price ranges and which suit all com­mu­ni­ties and bud­gets. Shop­per can also buy the gifts on­line at www.tam­bulya.com or di­rectly from the My­la­pore out­let. Be­ing the first of its kind in In­dia, the store’s main ob­jec­tive is to pro­vide a highly sat­is­fy­ing and con­ve­nient shop­ping ex­pe­ri­ence to any­one look­ing for re­turn gifts. On­line shop­ping is made easy by cat­e­go­riz­ing gifts into three types: shop by price, shop by cat­e­gory and shop by community. Shop­per can also se­lect from a wide range of at­trac­tive gift bags that bring more beauty to the gifts. The store of­fers a shop­per friendly en­vi­ron­ment en­cour­ag­ing ac­tive ac­cess to rel­e­vant in­for­ma­tion and ser­vices needed to make an in­formed and con­fi­dent pur­chase. Well, with marriages in In­dia get­ting more and more of a pro­fes­sion­ally man­aged af­fair, such al­lied ser­vices def­i­nitely seem a smart an­swer to pop­u­lar needs.

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