Jut­tis That Pro­voke El­e­gance

Shoes & Accessories - - Jutti Watch -

Founded by three sis­ters- Neha, Akanksha and Aarti Ch­habra - Pas­tels and Pop (www.pas­tel­sand­pop.com) is a de­signer la­bel that spe­cial­izes in hand­crafted and hand-em­broi­dered Pun­jabi Jut­tis and clothes. Its story goes back to De­cem­ber 2014 when Neha was about to get mar­ried. As it was the first wed­ding in the fam­ily, they were nat­u­rally very ex­cited about the prepa­ra­tions. Be­ing in­clined to­wards de­sign­ing and dress­mak­ing right from child­hood, the three sis­ters then cre­ated and de­signed all the out­fits from scratch, and brought Neha’s dream wed­ding out­fit to life. The de­signs that we in­tro­duce are not ac­ci­den­tal: a lot of thought goes into the type of prints and em­broi­deries we choose so that they in­ter­sect with the taste of the mod­ern woman, the sis­ters told S&A

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