An in­flu­encer’s guide to han­dle neg­a­tiv­ity on so­cial me­dia

Shoes & Accessories - - Contents - – By Shamb­havi Mishra About the Au­thor: Shamb­havi Mishra is an ex jour­nal­ist and now a suc­cess­ful blog­ger and in­flu­encer at www.talk­sassy.com

Be­ing an in­flu­encer comes with a bit of star­dom but what you do when lots of ha­tred and neg­a­tiv­ity tags along. How to deal with this neg­a­tiv­ity is some­thing an in­flu­encer re­ally needs to im­bibe. With in­flu­encers be­ing avail­able on so­cial me­dia to mil­lions of peo­ple, where none of them have any faces, in­flu­encers of­ten fall prey to the neg­a­tiv­ity.

Every coin has a flip side and this ap­plies to al­most ev­ery­thing un­der the sun. No mat­ter what you do there will al­ways be some­one or some­thing which will try to pull you down. It hap­pened with our moms, their moms , fa­thers ev­ery­one but I think our gen­er­a­tion is fac­ing all this in al­most dou­ble the quan­tity. The rea­son be­ing, we don’t have to deal just with the real world , but with vir­tual world too. I mean, who would have thought that one day the vir­tual world would be­come such an in­dis­pen­si­ble part of our life that it would be­gin to ef­fect us neg­a­tively. We all use so­cial me­dia to our ad­van­tage, there are var­i­ous rea­sons for one to be present on so­cial me­dia like net­work­ing or just for fun or prob­a­bly to keep in touch with fam­ily. How­ever, there are peo­ple like me who are ac­tu­ally present on so­cial me­dia to run our houses. So­cial me­dia is our bread and but­ter and we are called in­flu­encers. As I said be­fore, there are no free lunches so be­ing an in­flu­encer comes with its own pros and cons. The pros are the rea­sons why it is so volatile. It’s like “THE THING” right now but no­body re­ally talks about the cons. No doubt be­ing an in­flu­encer comes with a bit of star­dom but what do when lots of ha­tred and neg­a­tiv­ity tags along. How to deal with this neg­a­tiv­ity is some­thing an in­flu­encer re­ally needs to im­bibe. With in­flu­encers be­ing avail­able on so­cial me­dia to mil­lions of peo­ple, where none of them have any faces, in­flu­encers of­ten fall prey to the neg­a­tiv­ity. Get­ting trolled for your choices is not easy to han­dle and it might just take a toll on any­one. In fact, the amount of hate or dis­re­spect­ful or mean com­ments an in­flu­encer re­ceives in a day can be way higher than the good ones. This can re­ally ef­fect one’s men­tal health since this is a se­ri­ous busi­ness for an in­flu­encer and they are here for a pur­pose. How­ever, there are few key things which if fol­lowed could not only help you over­come the on­line neg­a­tiv­ity but also bring out the pos­i­tives in the neg­a­tives. Be eth­i­cal and hon­est: This is the ba­sic of in­flu­enc­ing. If you are gen­uine and hon­est with your fol­low­ers, half of the bat­tle is al­ready won. Spread pos­i­tiv­ity: Re­mem­ber that your feed re­ally ef­fects peo­ple, if you fo­cus more on pos­i­tive as­pects of life, There is a more pos­si­bil­ity of pos­i­tiv­ity com­ing your way. Have an opin­ion: You are called an in­flu­encer for a rea­son. Hav­ing a voice is re­ally im­por­tant. Tell your fol­low­ers your thoughts about is­sues which you feel strongly about. It strength­ens the bond be­tween you and your fol­low­ers and they will re­spect you more.

No Re­sponse is the best re­sponse:

There is a very thin line be­tween pos­i­tive crit­i­cism and neg­a­tive com­ment, do not fuel up any neg­a­tiv­ity on your feed by re­spond­ing on it. In fact,do not delete the neg­a­tive com­ments. Haters are the fans : This is a fact. Al­ways re­mem­ber they are keep­ing a close track of ev­ery­thing that you are do­ing and that means you are do­ing a fab­u­lous job. Be thick-skinned : Re­alise that com­ments are al­ways about the per­son who left them, and not you. Don’t be tempted to take things per­son­ally.

Last but not the least, if some­one who has been your fol­lower and has now sud­denly turned sour should be treated with love and care. Drop them a sweet email to un­der­stand the cause be­hind there sud­den ir­ri­tated be­hav­ior and anger and let them know that they are pre­cious. Ask them if there is some­thing that has been both­er­ing them which lead to this neg­a­tiv­ity. This works like a magic! The fact is half of the world is an­gry not from oth­ers but from their own self.

So­cial me­dia neg­a­tiv­ity should be taken in stride and even­tu­ally one needs to re­alise that just like in real life, in vir­tual world also you can’t and you don’t need to please ev­ery­one.

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