Tanishq Ties Up With Damas For GCC Launch
C.K. Venkataraman (left) and Anan Fakhreddin at the launch event. Tanishq has signed an agreement with Middle Eastern jewellery and watch retailer Damas to showcase its jewellery collections at select Damas stores across the Gulf Cooperation Council (GCC) countries.
Anan Fakhreddin, CEO of Damas, said: “At Damas, we believe that quality comes from innovation and creativity is at the heart of the brand. We are committed to serve our loyal customers in the best possible way across the GCC region. Together with Tanishq, we are happy to provide more variety and premium quality jewellery specifically in the 22 karat category to our Indian clientele.”
C.K. Venkataraman, CEO - Jewellery Division, Titan Company Ltd, added: “Damas is a leading international brand with more than 100 years’ experience in the jewellery industry. With its intrinsic Arabic heritage, the brand brings along invaluable local trade expertise within the GCC market, making it the perfect partner to launch our reputed jewellery brand Tanishq in the region.”
Damas has a large portfolio of renowned global luxury brands including Graff Diamonds, Garrard, Roberto Coin, Mikimoto, Paspaley, Forevermark, Theo Fennell, Parmigiani Fluerier, and Girard Perregaux, Perrelet, Magerit among others. The company operates around 300 outlets distributed across 11 countries.