There are ap­prox­i­mately 150 op­er­a­tional units in Si­ta­pura, deal­ing in gem­stones, sil­ver and gold jew­ellery. It’s a big cen­tre for stud­ded jew­ellery that is ex­ported around the world.

Solitaire - - TRADE FAIR -

Is all the jew­ellery pro­duced in Si­ta­pura ex­ported?

It caters to both the do­mes­tic mar­ket as well as ex­ports. We have a Do­mes­tic Tar­iff Area (DTA) zone, Ex­port Pro­mo­tion In­dus­trial Park (EPIP) zone and two Spe­cial Eco­nomic Zones (SEZ).

Has the SEZ at­tracted man­u­fac­tur­ing units from across In­dia and abroad?

There is one in­ter­na­tional com­pany that is still in the plan­ning stage. We have sev­eral In­dian com­pa­nies from out­side Jaipur that are set­ting up fac­to­ries in Si­ta­pura be­cause they find the mod­ern in­fra­struc­ture and wide open spa­ces quite at­trac­tive.

What are the ben­e­fits of set­ting up here and are there any in­cen­tives from the govern­ment?

The govern­ment is gen­er­ally very co­op­er­a­tive, land is avail­able, and most im­por­tantly, the work cul­ture in Jaipur is great and we don’t face too many has­sles. The in­dus­try mem­bers are quite co­op­er­a­tive too. Most big cus­tomers, whether re­tail­ers or whole­salers, have started com­ing to Jaipur, and to­day it is firmly po­si­tioned on the map as a ma­jor man­u­fac­tur­ing hub – be it for sil­ver, gold or kun­dan-meena.

The chief min­is­ter Va­sund­hara Raje said that we need to see a lot more tech­nol­ogy com­ing into jew­ellery mak­ing. Your com­ments.

I agree that kun­dan-meena jew­ellery is mostly hand­made, but one can still in­cor­po­rate mod­ern meth­ods dur­ing var­i­ous stages of the man­u­fac­tur­ing process. This can give the jew­ellery a cleaner look, con­sis­tent qual­ity, and fewer vari­a­tions when pro­duced on a large scale.

How is Jaipur look­ing af­ter its ar­ti­sans?

There is an IIGJ here which is at par with the best in­sti­tutes in the na­tion. We have a few pri­vate in­sti­tu­tions also. Jaipur is pro­duc­ing top-notch de­sign­ers and their ex­po­sure to global and In­dian cus­tomers, while they are still young, is fan­tas­tic.

What fa­cil­i­ties and ser­vices does the SEZ pro­vide? For e.g., are there gemtest­ing and jew­ellery cer­ti­fi­ca­tion labs within the premises?

No, for that we have to go to the city. I think within a year or two, the labs will need to have a pres­ence here as well be­cause of the large quan­tity of jew­ellery be­ing pro­duced in Si­ta­pura. The GJEPC has been very co­op­er­a­tive on is­sues con­cern­ing the trade. We had re­cently asked for a pearl iden­ti­fi­ca­tion ma­chine and this morn­ing the chair­man (Praveen­shankar Pandya) an­nounced that it has al­ready been sanc­tioned. I think it will be the first ma­chine of its kind in In­dia. The Com­mon Fa­cil­ity Cen­tres be­ing planned in Jaipur, too, will be a revo­lu­tion­ary step.

In terms of gem and jew­ellery ex­ports, how has Si­ta­pura grown over the past few years?

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