Toying With Folklore
Folklore is a collection of folk art-inspired contemporary silver jewellery that interweaves individuality, emotion, and symbolism. Remember the colourful wooden toys children of yore played with? Or those folksy drawings, ‘mandanas’, made during festivals like Raksha Bandhan? Puja Bhargava Kamath, founder of Lai Designs was toying with the idea for some time now to create a line of fun and funky jewels that were intricately linked to folk heritage. “This is jewellery that will remind you of the India you knew. The one you continue to get inspired by and are so proud of. Jewellery you’ll relate to at a much deeper level. The one you’ll want to wear, keep close and pass on… rooted and earthy, yet colourful and chic; culturally inspired, but very current; evocative by nature and soothing at heart.” Handcrafted at its Jaipur workshop, in sterling silver with fine hand-painted enamel work, the collection starts at H2,500. Lai is the India- and California-based jewellery label with a contemporary viewpoint on design rooted in world heritage and craft skills.