Off­beat Set­ting

Solitaire - - BRAND WATCH -

Oro­fasma, Greek jew­ellery man­u­fac­turer and whole­saler, un­veiled its Eter­nal Love Di­a­mond col­lec­tion at the re­cent JCK Lux­ury show. Fea­tur­ing round-cut nat­u­ral di­a­monds in an in­no­va­tive set­ting that al­lows the cen­tral di­a­mond to twirl around its axis, the tech­nique has been patented with a Util­ity Model Cer­tifi­cate un­der the name of its cre­ator Kevork Kola­nian, who had been ex­per­i­ment­ing with novel ways of di­a­mond set­ting nearly six years ago. It took some months to per­fect the tech­nique, says Kevork. The patented Oro­fasma Set­ting – or O.S. as the brand calls it – is more of a tech­nique than a mech­a­nism.

“It is quite sim­ple in its con­cep­tion but dif­fi­cult in its mak­ing. In fact, there is only one prong-like metal ‘arm,’ sweep­ing around the di­a­mond and fix­ing it on each piece of jew­ellery. It is a hand­made tech­nique, whereby each cen­tral di­a­mond is metic­u­lously mounted such that it is free to spin around its axis,” ex­plains Kevork. The Eter­nal Love Di­a­mond, with the sig­na­ture set­ting, has over 160 pieces of rings, ban­gles, bracelets, pen­dants and ear­rings – all set in 18-karat gold.

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