The Free Press Journal

Maruti Suzuki launches financing platform

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NEW DELHI: Maruti Suzuki India on Friday announced the launch of its online financing platform -Smart Finance, for Maruti Suzuki ARENA customers across more than 30 cities.

A company statement said that with the launch of Smart Finance, 24 out of 26 steps in the customer vehicle purchase journey have been digitised.

"Smart Finance offers customers a ' ONE-STOP-SHOP' solution for the vehicle finance needs. The services include option to choose among wide range of finance products based on customer needs, selecting the best-suited loan product, completion of all finance related for malities and disbursal of loan, with just a few clicks," it said.

Maruti Suzuki website will act as a facilitato­r between the customer and the financier providing real time status updates and in turn provide a hassle free and transparen­t financing solution.

Going forward, different structured schemes such as balloon and step-up offers, among others can also be reviewed on one screen.

For this, Maruti Suzuki has currently partnered with twelve financiers -State Bank of India, HDFC Bank, Mahindra Finance, ICICI Bank, IndusInd Bank, Bank of Baroda, Cholamanda­lam Finance, Kotak Mahindra Prime, Axis Bank, AU Small Finance Bank, Yes Bank and HDB Financial Services. Subsequent­ly, the company will on-board other key financiers, it said.

Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India said: "We are overwhelme­d with the response to our Smart Finance platform from our NEXA customers. Now, we want to extend the ease of a car buying journey for our ARENA customers as well.

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