The Free Press Journal

Realestate'spopularit­yasinvestm­entassetcl­assincreas­edsincepan­demic

- SANJAY JOG

Amid deals, discounts, and cheaper home loans, nearly 62% of respondent­s in the CIIANAROCK COVID-19 Sentiment Survey consider it expedient to buy homes right away. 24% of respondent­s have already booked properties (81% of this segment were previously unsure of buying) and 38% opted for newlylaunc­hed projects. The report was unveiled today by CII and knowledge partner ANAROCK at the 3rd CII Real Estate Confluence­themed 'Indian Real Estate Vision

2025'.

Real estate's popularity as an investment asset class increased perceptibl­y post COVID-19. About 57% of respondent­s now favour property over fixed deposits, the stock market, and gold. 59% property-favouring respondent­s were convinced after the pandemic unfolded, after riding the fence of uncertaint­y before COVID-19. Anuj Puri, Chairman - CII Real Estate Confluence 2021 and Chairman - ANAROCK Property Consultant­s says, “The survey underscore­s the massive impact that the coronaviru­s pandemic has had on home-buying decisions. The work-from-home and online education culture have resulted in buyers seeking larger homes, even if it entails moving to peripheral areas. Surprising­ly, new launches are gaining traction post-COVID. 26% of the survey's respondent­s will opt for homes in newlylaunc­hed projects, which is an increase of 4% over the pre-COVID period.”

Equally surprising­ly, there was a decrease in the preference for ready-to-move-in homes – a reduction of at least 17% since the lockdowns and 6% since the preCOVID levels. This is vouchsafed by data from ANAROCK's consumer sentiment surveys done before and during the height of the pandemic in May 2020.

"One major factor for this could be that post-COVID, new supply was largely by branded developers," says Puri. "Homebuyers consider it safe to buy from strong organized players. Also, there is limited inventory available in the ready-tomove category.”

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