The Free Press Journal

Private health insurers offering 80-100% discount on premia

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NEW DELHI: Private health insurers are encouragin­g their customers to lead healthy and active lives by offering steep discounts on the renewal premia between 80 and 100%, along with a host of other rewards and benefits.

Most health insurance provides no-claim bonus for claim-free years but that usually ranges from 25% to 50%.

While Aditya Birla Health Insurance is offering up to 100% return of the premium if the customer has accrued adequate number of 'Activ Dayz' (one Activ Day means 10,000 steps a day, or any fitness activity specified by the insurer), another firm Future Generali earlier this month launched a policy offering a flat 80% discount on renewal if the customer did not make any claim in the previous policy year.

Aditya Birla Health will give a customer up to 100% health returns if the insured earned enough health returns by looking after his/her health by being physically active on a regular basis.

The insurer will monitor the active lives of its customers through the Activ Health app. The company said the new product is an enhanced version of its existing Activ Health policy offering extensive wellness benefits for those customers who lead a healthier lives.

Last week, Aditya Birla Health Insurance claimed that it is the only insurance company offering up to 100% discount on the premium and up to 100% reload of the sum insured through this enhanced version of the Activ Health policy.

Explaining the features, its Chief Executive Officer Mayank Bathwal said the company has been consistent­ly encouragin­g policyhold­ers to stay active and healthy.

The new policy is an industry-first initiative, offering up to 100% health returns through incentiveb­ased health and wellness programmes, he said.

"A customer can get up to 100% health returns on the renewal premium by completing the adequate number of Activ Dayz (one Activ Dayz is equal to 10,000 steps or 300 calories burned or a daily 30 minute gym session or a fitness assessment test every six months).

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