Auto expo sees over 60,000 visitors, strong sales
The recently concluded Surat International Auto Expo 2024 has been a resounding success, drawing in a massive crowd and generating significant sales for participating automobile dealers.
Over the four-day event, a staggering 60,000 people thronged the Surat International Exhibition and Convention Centre, showcasing their keen interest in the latest offerings from the automotive industry.
This enthusiasm translated into immediate sales, with on-the-spot orders exceeding expectations. Dealers reported booking close to 200 twowheelers and a remarkable 100 cars during the Expo. Exhibitors witnessed a surge in genuine sales inquiries, with industry estimates suggesting a potential conversion rate of 10 per cent into confirmed bookings in the coming months.
The response from exhibitors mirrored the public's enthusiasm. Ramesh Vaghasia, president of the Southern Gujarat Chamber of Commerce and Industry, highlighted the "great response from the public" fueled by attractive offers, discounts, and special schemes presented by participating brands. This diverse showcase encompassed a wide range of vehicles, including cars, two-wheelers, commercial vehicles, auto accessories, spare parts, and workshop machinery – essentially a one-stop shop for everything automotive.
Mehul Desai, Chairman of the Surat International Auto
Expo 2024, echoed the positive sentiment. He reported that some car and two-wheeler exhibitors witnessed a windfall, receiving on-the-spot bookings ranging from 8 to 10 vehicles each.
The final tally for the Expo reveals a robust performance: over 100 passenger cars, more than 200 two-wheelers, and approximately 20 commercial vehicles were sold directly at the event.
The success wasn't limited to immediate sales. Inquiries across various segments promised a future windfall for exhibitors. In the fourwheeler segment, premium brands like BMW, Lexus, Mercedes, JLR, Kia, and others witnessed strong interest, generating inquiries ranging from 180 to 500 for their stalls. Established names like Toyota, Hyundai, Tata, Skoda, and Mini Cooper also attracted significant attention.
The two-wheeler segment mirrored this trend. Popular brands like Yamaha, TVS, Hero, Honda, Suzuki, and even electric scooter manufacturers like Joy Bike, Thrimp, and the revived Chetak brand saw high inquiry numbers, ranging from 150 to 400 for their respective stalls.