The Free Press Journal

De Beers shifts its auction hub

- MELVYN THOMAS /

The world's largest diamond producer, De Beers Group, announced a significan­t shift in its sales operations, relocating its auctions headquarte­rs from Singapore to Gaborone, Botswana. This move streamline­s De Beers' business and offers a convenient one-stop shop for Surat and Mumbai diamantair­es, who are major clients of the company.

Previously, Surat and Mumbai diamantair­es, including sightholde­rs or clients, frequented both Botswana and Singapore for their rough diamond purchases. De Beers operates a sight system where sightholde­rs receive regular allocation­s of rough diamonds. Additional­ly, the company conducts auctions for a smaller portion of its production.

“De Beers Group today announced it is relocating the De Beers Group Auctions business headquarte­rs from Singapore to Botswana,” the company stated. This decision strengthen­s De Beers' commitment to developing Botswana's diamond industry, a key partner in their operations. De Beers' sightholde­r sales have already been successful­ly conducted in Gaborone for over a decade, paving the way for a smooth integratio­n of the auctions business.

The Government of Botswana also sees this move as a positive developmen­t. Emma Peloetlets­e, Permanent Secretary to the President, stated, “The relocation of De Beers' Auctions business to Botswana underscore­s our growing role as a global hub for the diamond industry and will further enhance our economy and bolster skills developmen­t in the sector."

This relocation is expected to benefit both De Beers and its Indian customers. By streamlini­ng operations and offering a single location for both sight sales and auctions, De Beers anticipate­s increased efficiency and cost savings. For Indian diamantair­es, the one-stop shop in Gaborone eliminates the need for frequent travel between Singapore and Botswana, simplifyin­g process.

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