The Hindu Business Line

YES Bank, Ola tie up to provide cash at your doorstep

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YES Bank, India’s fifth largest private sector bank has partnered with Ola, one of the popular mobile apps for transporta­tion, to provide cash-ondemand at customer’s doorstep.

Customers will be able to use the Ola app to book a cab and opt for ‘cash at their doorsteps’ that will be enabled using Point-of-Sale (PoS) machines powered by YES Bank.

The bank, in a statement, said the service will be available across 10 cities — Mumbai, Delhi, Bengaluru, Chennai, Pune, Kolkata, Chandigarh, Ahmedabad, Hyderabad and Jaipur.

Users in these cities can request an on-demand cash withdrawal, right at their doorstep, by clicking on a special “YES Bank” icon that would be visible on the Ola App on December 20 from 11 a.m. to 3 p.m. “Customers can swipe their debit cards to withdraw an amount of up to ₹2,000 per card. This is enabled using PoS Machines powered by YES Bank available in Ola cabs which will drive down to the customer depending on his/ her request; placed through the Ola app.

“Customers do not need to book an Ola ride to avail themselves of cash withdrawal services,” said the bank.

Rajat Mehta, Senior President & Country Head, Brand & Retail Marketing, YES Bank, said this partnershi­p is aimed at easing the process of cash withdrawal­s for citizens across the country and provide seamless service to the customers with additional mobile infrastruc­ture powered by Ola.

Raghuvesh Sarup, CMO & Head of Categories, Ola, said, “This is an important time for banking and mobility to come together at the doorstep. Our large fleet puts us in a unique position and by enabling ondemand cash withdrawal­s for citizens, we are helping them save the effort of going all the way to a bank.”

 ??  ?? Customers will be able to use the Ola app to book a cab and opt for ‘cash at their doorsteps’ that will be enabled using Point-of-Sale machines powered by YES Bank
Customers will be able to use the Ola app to book a cab and opt for ‘cash at their doorsteps’ that will be enabled using Point-of-Sale machines powered by YES Bank

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