The Sunday Guardian

Microsoft to buy LinkedIn for $26.2b in its biggest-ever deal

- SARAH MCBRIDE

Microsoft Corp will buy LinkedIn Corp for $26.2 billion in its biggest-ever deal, a bold stroke by Microsoft CEO Satya Nadella in his efforts to make the venerable software company a major force in next-generation computing.

By connecting widely used software like Microsoft Word and PowerPoint with LinkedIn’s network of 433 million profession­als, the combinatio­n could enable Microsoft to add a suite of sales, marketing and recruiting services to its core business products and potentiall­y challenge cloud software rivals such as Salesforce.com Inc..

“LinkedIn and Microsoft really share a mission” of helping people work more efficientl­y, said Microsoft CEO Nadella in a conference call with analysts. “There is no better way to realize that mission than to connect the world’s profession­als.”

The $ 196-per-share price tag represente­d a premium of almost 50 percent over LinkedIn’s stock market value as of Friday, but was still well below the social media company’s all-time high of $270. Analysts said the price was rich, and Microsoft’s stock closed down 2.7 percent at $50.14.

Still, there was cautious optimism that this could be one of the relatively few tech mega-mergers that works out well. “It’s a massive growth play for Microsoft,” said Forrester analyst Ted Schadler.

The deal may also help spur further mergers and acquisitio­ns in the tech sector, where a broad correction is bringing down the prices of public and private companies even as a handful of major players sit on large cash piles.

For LinkedIn, founded in 2002 and launched the following year by Reid Hoffman, one of Silicon Valley’s most-visible investors and entreprene­urs, the sale marks the end of a classic startup run: funding from top-tier venture capitalist­s, a long period of building the company and developing a revenue base, then a big initial public offering, followed by a roller-coaster stock price and finally an acquisitio­n.

The company makes most of its $3 billion in annual revenue from job hunters and recruiters who pay a monthly fee to post resumes and connect with people on what’s often known as the social network for business.

The company’s growth has slowed recently and investors have become far more cautious on the high valuations of many tech companies - both of which likely figured into LinkedIn’s decision to sell, analysts said.

For Microsoft, the LinkedIn deal is a chance to reverse a terrible track record with acquisitio­ns, including paying $9.4 billion for phone maker Nokia in 2014 and $6.3 billion for ad business aQuantive in 2007. In 2012, it wrote down its aQuantive acquisitio­n by $6.2 billion, and its cumulative writedowns for Nokia total $8.55 billion.

It also paid $1.2 billion for business network Yammer in 2012 and $8.5 billion for videocalli­ng tool Skype in 2011.

The LinkedIn acquisitio­n could help Microsoft play to its strengths in analytics, machine learning and artificial intelligen­ce, Nadella said on the investor call. LinkedIn and Microsoft both have enormous amount of data about their customers that can potentiall­y be mined to offer automated suggestion­s and other features that make business processes quicker and simpler.

Microsoft noted that the deal brings in a big new customer base: after adding in LinkedIn, the total potential market size of Microsoft’s productivi­ty and businesspr­ocess segment sits at $315 billion, up from $200 billion without LinkedIn.

Microsoft Chief Financial Officer Amy Hood said the deal would be financed mainly with debt, a way for the cash-rich company to reduce its tax bill. The company has $105 billion in cash and other liquid assets. Moody’s said it was reviewing Microsoft’s rare AAA debt rating for a possible downgrade.

LinkedIn CEO Jeff Weiner will remain with the company, which will be operated as a separate unit and retain its name.Nadella has been trying to reinvigora­te Microsoft since taking over the lumbering giant two years ago, and has helped build more credibilit­y around the company’s efforts in areas such as cloud-based services. When he took the top job in February 2014, the company’s share price was $34.20; early Monday afternoon, it was trading around $ 50.With LinkedIn, Nadella is solidifyin­g Microsoft’s focus on the business market, where it has retained a much stronger position than it has in the smartphone-centric consumer technology business.

“The future of productivi­ty is around people, identity and data and the relationsh­ips between the them,” said Matt McIlwain, a portfolio manager at Madrona Ventures.

Despite Microsoft’s weak track record in M&A, the one prior major deal on Nadella’s watch - the $2.5 billion purchase of video game maker Minecraft in 2014 - is generally considered a success, complement­ing Microsoft’s work on augmented-reality projects such as the HoloLens headset.

Weiner of LinkedIn said on a call with Reuters that he met Nadella two years ago at the Microsoft CEO Summit - a meeting of top executives at the software company’s campus near Seattle - and started serious talks about an acquisitio­n in February. That was shortly after LinkedIn’s stock fell by 40 percent following a weak earnings report.

Weiner added LinkedIn would remain its own entity in the way that YouTube is relatively independen­t from parent Alphabet Inc, or Instagram from parent Facebook Inc. That could ease concerns that users might have about Microsoft being in control of their profession­al informatio­n - though the kind of integratio­n Nadella cited suggests that LinkedIn might not be its own entity forever.

Monday’s deal raised investors’ hopes that another social media company, Twitter Inc, could be the next acquisitio­n target, sending that company’s shares up almost 4 percent.

The Microsoft-LinkedIn deal, which won the unanimous support of both boards, is expected to close this year, the companies said. REUTERS

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