The Sunday Guardian

Entreprene­urship helps female empowermen­t

- FRANK F. ISLAM

Entreprene­urship in India today takes many forms. It ranges from entreprene­urs running neighbourh­ood stores, to those establishi­ng businesses in emerging cuttingedg­e areas such as informatio­n technology, media and entertainm­ent, and life sciences, to start-up operations related to new national initiative­s such as Make in India.

One of the things that those successful entreprene­urial ventures have in common is that they address an unsatisfie­d need. This is written to call attention to what I believe is the most critical under-addressed need in India today.

It is the lack of female empowermen­t. That absence, if not confronted, can deal a crippling blow to India’s future economical­ly, socially and democratic­ally.

There are three critical dimensions of India’s female empowermen­t gap: education, employment and entreprene­urship.

The 2011 census revealed that the literacy rate nationally for men was 82.14% compared to a mere 65.46% for women. It gets even worse. The rate for Muslim women was not quite 52%. And, the rates in rural areas and in various Indian states across the country were also much lower than the national figure.

Things look a bit brighter for those women who make it up the educationa­l ladder. Recent research showed that women constitute­d 46% of the total enrolment in higher education for those in the 18-23 age group.

Securing the necessary education at the appropriat­e point on the educationa­l continuum is pivotal for Indian women. This is so because education itself is empowering. It builds selfesteem. It enables women to educate others. It prepares women to enter the workforce to ensure the financial security of the family and to help grow the Indian economy.

The bad news is that, while female literacy and education rates have increased significan­tly over the past decade or so, female employment has dropped dramatical­ly. It has fallen from 35% in 2005 to a disastrous­ly low 26% today.

This female labour force participat­ion rate has a serious retarding effect on the Indian economy. The IMF calculates that India would be 27% richer if the female employment rate equalled that of males.

The McKinsey Global Institute projects that if Indian males assumed a few of the household chores which are done now nearly exclusivel­y by women, it would result in a 10% increase in female labour force participat­ion. According to McKinsey, this would increase India’s GDP by more than $500 billion annually.

There are a variety of reasons for the decrease in female employment including Indian values and attitudes regarding women’s role and proper place in society. Those beliefs are not very malleable.

A reason that can be addressed, however, is the mechanisat­ions of jobs traditiona­lly done by Indian women such as farming. Many other poorer countries have replaced these disappeari­ng jobs and manual tasks with entry-level manufactur­ing and service level positions. India has made slow progress in this regard.

It has made even slower progress creating women entreprene­urs. A recent study by the National Sample Survey Organisati­on disclosed that only 14% of Indian business establishm­ents were run by females. That same study found that nearly 80% of those women-owned businesses were self-financed.

In 2017, Mastercard issued its Index of Women Entreprene­urs ranking countries in terms of factors related to supporting female entreprene­urs. India ranked 49th out of 54 countries. The Mastercard report observed “…there is a significan­t potential to harness the untapped potential of women’s entreprene­urship in India.”

There is indeed “untapped potential” in women entreprene­urship. That potential is enormous. It is rivalled by the potential of female employment and female education.

This is where existing entreprene­urs come into the picture. They can and must play a role in tapping and unleashing that potential.

Over the past ten to twenty years, the government, the public sector and nonprofits have made improvemen­ts and launched many programmes focused on female literacy, employment, and entreprene­urship. But, the need is much greater than these groups can address. It demands the full participat­ion and interventi­ons by the private sector.

The opportunit­ies i n the female empowermen­t space are virtually endless. To name just a few: The educationa­l opportunit­ies include, primary schools in rural and other underserve­d areas; vocational and technical schools; and new courses delivered online and in the classroom. The employment opportunit­ies include: light manufactur­ing and assembly operations; service occupation­s such as cleaning of commercial buildings; and healthcare and homecare support services. The entreprene­urship opportunit­ies include: entreprene­urship educationa­l materials; developing and providing financial packages and assistance; and, mentoring programs.

Entreprene­urs can define what product or service to bring to market based upon their assessment of the needs and opportunit­ies in this space. They can then develop and implement their business plans for making a difference for themselves, India’s females and the country of India. By committing to play a role in the empowermen­t of India’s females, these entreprene­urs will do well by doing good. Frank F. Islam is an entreprene­ur, Civic Leader, and Thought Leader based in Washington DC. The views expressed here are personal.

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