In a zealous expansion plan, to launch 25 properties across India
ARRA Hotel Group, an upcoming chain of luxury hotels and resorts will be launching soon in the most exotic locations, captivating environs, religious and pilgrimage centres, in the abode of nature. The brand is a promising start-up chain of properties with the best of modern amenities, warm hospitality and unmatched services, and guests couldn’t ask for more.
Evoking admiration and fascination in a powerfully irresistible royal manner, Arra Hotels & Resorts has arrived, with products and services that are set to change the dynamics in hospitality operation and services.
The group operates with their flagship brand ARRA which caters to the luxury upscale segment and TWIST which is a young feel budget brand. The deals have been signed and under the leadership of Anshu Malik, a passionate hotelier by choice, guests can expect the best of modern amenities, warm hospitality and unmatched services.
“We have signed 25 properties pan India, under our brand name Arra and Twist which are under various stages of reinvention as per our standards and will be operational by end of the year. We have just signed 2 properties in Bangalore consisting of 284 keys, which will go operational by Feb 20th. You’ll be happy to know that we were also signed Asia’s largest microbrewery consisting of one lakh fifty thousand square feet area to be opened by March 20, 2021,” informs Anshu.
With investments in place, everyone at Arra Hotel Group is very upbeat about the developments. They have also talked to some world-leading banks for more investments, and they are very optimistic about the funds to be delivered to them by April 2021.
Anshu further adds, “By April 2021, we will be opening properties in Jim Corbett, Rishikesh, Nainital Delhi, Gurgaon, Manesar, Dehradun, Nainital and Goa by February 20, 2021. All the properties will go operational. So, we will have 15 properties by February that will be operational under our umbrella and we are on an expansion spree, with almost signing one property daily. Our team is working very hard and our Director Acquisition is a very young dynamic person who is working hard to sign up properties.”
Arra Hotel Group’s overall mission and vision is to have 100 properties by 2022 and by getting into international operation next year they intend to be one of the world market leaders in the hospitality industry.
Anshu was groomed under the direct patronage of the Late Capt. Nair, Chairman of Leela Group of Hotels. His hard work led him to be the youngest General Manager in the hospitality industry, having worked with the top international brands such as The Leela, Starwood, Wyndham, and Carlson Rezidor Hotel Group. At a mere young age of 28, he was the Vice President at D.S Hotel and Resorts and earned the highest accolades in the company, taking the hotel industry by storm because of his aggressive marketing strategies and enterprising personality. His undeterred vision is to become the best hotel company pan-India.
At Arra Hotels & Resorts, they are armed with a cutting edge global insight and a holistic understanding of the hospitality industry catering to complete hospitality products and services pertaining to business and leisure segments, domestic and international. “We are a Hospitality Management and Marketing company, all about dreams and promises and living up to it and our expertise lies in hotels and resorts acquisitions, operations, hotel management and sales /marketing,” assures Anshu.
Arra Hotel Group promises to be the finest and distinguished hospitality company in Pan India–happy to serve, giving their guests a unique and fulfilling service quality and product satisfaction. They are also committed to offering an amicable, safe and ethical environment to their team members to mutually grow and reap the benefit together. The brands are poised to build high-value, meaningful and lucrative opportunities for owners, investors and associates, and also in giving back to the communities.