Signum Hotels expand footprint in Europe; to open Signum Adrenaline Park Tara in Serbia

Signum Hotels & Resorts continues to strengthen its presence in Europe with another hotel signing. A new-build Signum Adrenaline Park Tara is scheduled to open in Serbia in April 2021 as the latest addition to the company’s premium lifestyle collection of exceptional hotels.

Signum Adrenaline Park Tara will be the group’s first hotel in Eastern Europe, strengthening the company’s brand presence in this region. The 40-room hotel will have a restaurant, meeting space for 100 guests and outdoor parking. Travellers and shoppers will be delighted by the central location since it is just 200 meters from the Tara river, 10 km from the airport and only 200 meters from the railway station. Signum Adrenaline Park Tara is truly one-of-a-kind, distilling the best of its location through interior design, exceptional guest amenities and the expertise of its people.

Announcing the signing, Mehul Sharma, Founder & CEO, Signum Hotels & Resorts said, “We are excited to mark our presence in a new region that holds great potential for tourism. This new hotel signing is in line with our strategy to expand across exceptional destinations globally. We are looking forward to the hotel launch by end-April 2021.”

True to the group’s ‘experiential stay’ service philosophy, guests of Signum Adrenaline Park Tara can expect staff who deliver extraordinary attention to detail and exceptional knowledge of the destination. Together with its locally curated art programs, focus on hyperlocal sustainability and helpful recommendations on exploring the best of the city (such as adventure sports), the hotel offers an authentic experience of Belgrade both inside and outside its walls.