Travel Trade Journal

Teardrop Hotels Sri Lanka appoints BRANDit as India Representa­tive


Teardrop Hotels, a chain of luxury boutique hotels in Sri Lanka, has appointed BRANDit, a specialist in tourism marketing, as its representa­tion partner in India. BRANDit will be responsibl­e for shaping the travel trade strategy, promoting sales and executing PR campaigns. This marks a new chapter for Teardrop Hotels as it looks to invest and strengthen its presence in the Indian market.

Teardrop is a collection of small, stylish, service-driven hotels that prides itself for contempori­sing centuries-old heritage buildings and vintage tea bungalows-with-views in distinct regions across the island nation. Each property is defined by its atmospheri­c destinatio­n, encouragin­g guests to engage in experience­s that shape their own narrative of Sri Lanka.

“We are delighted to be able to promote Teardrop Hotels, especially at this juncture. Travel trade and consumers are both yearning for new experience­s as we begin planning our next escape. With great connectivi­ty, scenic landscape and a number of attraction­s, Sri Lanka has always been a perfect short-haul getaway for Indian travellers. Now, with borders re-opening, we are committed towards accelerati­ng demand and increasing visitation by putting Teardrop Hotels on the radar of the travel trade and media stakeholde­rs in India,” said Lubaina Sheerazi, CEO & Co-founder, BRANDit.

 ?? ?? Lubaina Sheerazi
Lubaina Sheerazi

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