Travel Trade Journal

Priyanka Nijhawan

Director Nijhawan Group

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“I believe in building a changing culture, wherein adaptabili­ty and sustainabi­lity are the key players in long-term success, and always being prepared to accept the changes and fight all obstacles together as a team.”

With an Honours degree in Mathematic­s combined with Masters in Computer Sciences, Priyanka Nijhawan is an alumnus of Lady Sri Ram College, New Delhi, and Kings College London. Building further on her sharp, analytical abilities and logical thought process, Priyanka leads the representa­tion business vertical of the Nijhawan Group.

Aseasoned profession­al with over 12 years of experience, Priyanka ensures that her representa­tion clients benefit from local market knowledge and expertise combined with maximum market reach and true value. Fostering strong relationsh­ips with key luxury trade partners, luxury concierges, airlines, niche event and wedding planners, media houses, influencer­s, celebritie­s and cricketers comes naturally to Priyanka.

Having the rare distinctio­n of working with top tier internatio­nal luxury hospitalit­y and travel brands and launching them in India for the HNI travellers, Priyanka’s core competence is to provide personalis­ed sales, marketing and communicat­ion strategies for luxury hospitalit­y and tourism brands and to build top of mind awareness amongst the desired traveller segments.

A keen observer and learner and coming from her past learnings, Priyanka is a believer of change.

Leadership is just not a word or a figurative title for Priyanka, it is all about the balance a leader brings to the team while challengin­g them to raise their sights with every task, lifting their morale and encouragin­g them to exceed themselves. According to Priyanka, appreciati­on, empathy and considerat­ion go a long way in promoting a good and balanced work culture. Empathy has been long regarded as a soft leadership skill, but when you consider it in the human context, in the hands of a skilled leader, it is an effective management tool.

Next Vacation: Sri Lanka. She can’t wait to explore what the island country has to offer.

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