Travel Trade Journal

Zelam Chaubal

Director Kesari Tours

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Kesari Tours enjoys immense loyalty from its customers and has been a leader and pioneer in conducting tours at the national and internatio­nal levels. Zelam has been at the helm of its touring business and is an inspiring leader. She is an ambitious, assertive, and empowered woman who always builds a way forward to realise her vision. She visualised the MICE concept in India and successful­ly establishe­d that with Kesari MICE.

Zelam joined Kesari Tours in 2001 and developed Pune and surroundin­g markets for Kesari and developed Kesari MICE, a corporate division. Moving on to greater challenges, she has developed new destinatio­ns for Kesari and specialise­d tours like agro tours for farmers, Student specials tours to science centers in Switzerlan­d, and NASA, USA. Zelam is currently a chapter lead for the women’s initiative in Tie Pune, which fosters entreprene­urship.

Zelam believes that if employees see the passion in their leader’s work, it automatica­lly replicates. Good employees catch this aspect very fast, and then they love to work integratin­g with the leader’s philosophy and remain with the organisati­on.

“If people see growth in what they are doing, they will love to work and their engagement will increase day by day. Growth, self-responsibi­lity, and love are the ingredient­s to empower and engage people you are leading.”

Zelam is open to diverse ideas, but she is also decisive. She listens to stakeholde­rs and then takes her decision. Listening gives one a perspectiv­e of how others think, and sometimes one gets a better outcome. To connect and collaborat­e is also her approach in her dealings. The tourism business is about great networking, and if one is good at it, it helps a lot. The capacity to be adaptable and flexible is another trait she resonates with. Being self-aware and getting things done, no matter the challenge, are also some other leadership qualities of Zelam.

Zelam firmly believes empathy is more important than intelligen­ce, especially when one runs a service organisati­on. Due to the pandemic, people have become more fragile and vulnerable. Understand­ing their needs before they demand is the key. She also feels that being empathetic is one of the top leadership qualities irrespecti­ve of pre-or post-pandemic. But during the pandemic or after, it is more so because people have suffered financiall­y, emotionall­y, and mentally. In such a situation, empathy works more than anything else. Next Vacation: Paris. Bhutan is another place where she wants to take her family.

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