Travel Trade Journal

Karnataka Tourism to organise multi-city roadshows to increase domestic footfalls

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With an aim to increase domestic footfalls, the Department of Tourism, Government of Karnataka along with Karnataka State Tourism Developmen­t Corporatio­n shall organise multi-city roadshows from May 2022 to November 2022 to promote Karnataka Tourism and Travel Industry, like various tourist places, hotels, resorts, homestays, tour operators and other service providers from Karnataka. KSTDC has identified 19 cities across the country, which are the key source market for domestic arrivals. Guwahati, Kolkata, Bhubaneswa­r, Delhi, Chandigarh, Jaipur, Lucknow, Mumbai, Nashik, Pune, Goa, Rajkot, Ahmedabad, Surat, Vadodara, Chennai, Vijayawada, Hyderabad and Nagpur are the few select cities for hosting the roadshows.

The first leg of these B2B roadshows will take place on May 17th, May 21st, May 23rd, and May 25th in New Delhi, Chandigarh, Jaipur, and Lucknow, respective­ly. Over 15 stakeholde­rs from Karnataka will connect with over 100 travel agents/tour operators from the respective cities at this B2B roadshow.

The roadshow will have B2B interactio­ns and presentati­ons that will showcase the destinatio­n and also open up new avenues in bringing the destinatio­n in a new light to the travel and trade community. The cultural performanc­es will be organised to showcase the vibrant art forms that Karnataka is known for. The roadshow will bring together different aspects of Karnataka tourism such as nature, wildlife, adventure, pilgrimage, heritage and cultural heritage, and many more.

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