Kazakh Tourism opens its first international office in India

Kairat Sadvakassov, Chairman, Kazakh National Tourism JSC, participated in the opening ceremony of SATTE on February 22, 2024. The event was attended by the head of Indian tourism, the Minister of Tourism and Creative Economy of Indonesia, the head of the Asia Pacific Tourism Association (PATA), and the heads of tourism departments from Moscow, and Belarus, among others.

On the sidelines of SATTE, Kazakh Tourism strategically appointed its official representative in India. Kairat Sadvakassov presented the certification to Prashant Chaudhary, Head of Salvia Promoters, a company specialising in promoting Central Asia and Russia.

The agreement stipulates cooperation aimed at attracting tourist groups from India to Kazakhstan and representing Kazakh Tourism's interests in this significant outbound tourism market.

The first joint activity was participation in the SATTE exhibition and the upcoming organisation of Indian travel journalists’ visit to Kazakhstan in the first half of this year.

According to experts, by 2026, the Indian outbound tourism market is expected to reach more than 50 million tourists. Meanwhile, Prashant Chaudhary notes that by 2026, Kazakhstan could potentially host up to 500,000 Indian tourists annually.