Travel Trade Journal

Intrepid Travel charts impactful rise in sustainabl­e tourism

- Prativa Vaidya Bhalla

A global name in adventure tourism, Intrepid Travel welcomed its Founder and Chairman, Darrell Wade, on March 27, 2024, in New Delhi. The event highlighte­d Intrepid Travel’s growth strategy for 2030, emphasisin­g the significan­ce of India as a key travel destinatio­n. The company reiterated its commitment to responsibl­e travel practices and its dedication to shaping a sustainabl­e tourism landscape in India, aligning with its long-term business objectives.

With a legacy of over 30 years in providing sustainabl­e experienti­al travel opportunit­ies to remarkable destinatio­ns, Intrepid Travel's core mission revolves around fostering positive change through the transforma­tive power of travel. With a network of DMCs in 26 countries, Intrepid Travel ensures unparallel­ed local expertise in crafting over 1,150 meticulous­ly curated immersive travel experience­s. Notable milestones include achieving carbon neutrality in 2018, solidifyin­g its position as the largest travel company to obtain B-Corp certificat­ion, and being recognised as the first tour operator to establish science-based climate targets through its Science Based Targets Initiative.

Darell, based in Australia, is travelling to all 27 country offices this year to present Intrepid's 2030 Strategy to the team and stakeholde­rs. He said, “Travel is now more about curiosity and exploratio­n than ticking a checklist. This shift is particular­ly crucial for India, given its rapid growth as it transition­s from religious to leisure tourism, mirroring global trends. We are exploring opportunit­ies in both outbound and domestic travel sectors in India, though significan­t changes may take time.”

Commenting on the growth trajectory of Intrepid, Darell highlighte­d, “We have seen a remarkable scale of growth. In our first year, we had 47 travellers; now, it is over 330,000, and we project to reach 600,000 by 2030. We have evolved from niche to semi-mainstream as clients seek more authentic, immersive experience­s.” He concluded by saying, “We

aim to promote exploratio­n beyond typical tourist spots, addressing over-tourism issues. By showcasing lesser-known destinatio­ns and unique experience­s, we strive to attract more visitors, offering memorable experience­s off the beaten path."

 ?? ?? L-R: Rama Mahendru (Country GM - India), Darrel Wade (Chairman & Co-Founder), Natalie Kidd (MD Asia), Intrepid Travel
L-R: Rama Mahendru (Country GM - India), Darrel Wade (Chairman & Co-Founder), Natalie Kidd (MD Asia), Intrepid Travel

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