TravTalk - India

Build biz@WTM Latin America

WTM Latin America will target over 1,000 exhibitors and is expecting over 7,000 visitors. The event will also run a targetted regional and internatio­nal Hosted Buyer Programme.

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In the ongoing uncertain global economic environmen­t, Latin America has emerged as one of the resilient regions that offer immense potential for global stakeholde­rs in the tourism industry. To tap the potential in this region, Reed Travel Exhibition­s ( RTE) have announced a global event to tap the tourism potential in Latin America on April 23- 25, 2013 titled WTM Latin America.

As per Lawrence Reinisch, Exhibition Director, World Travel Market Latin America, “The Latin American travel and tourism industry has grown rapidly and is poised to grow even faster over the next few years. Latin America attracted 33,127,000 tourists in 2011 rising 5.2 per cent a year to 55,191,000 in 2021. This growth sees the region top the table of percentage increase in tourism spending over the coming years, rising 7.5 per cent over the period to $70.8bn in 2012, according to the World Travel &Tourism Council.”

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