“We are working with individual travel companies, offering attractive rebates on film productions and meeting with more production houses as Bollywood is one of the most viable tools for promoting Fiji in India.

Currently, the average length of stay by Indians is about eight to ten days. We intend to further add five to six days in the itinerary. We will continue promoting Fiji in India through fam trips for travel trade, training programmes, roadshows and off course through our representative in India.”

Speaking on MICE, Sayed-Khaiyum said, “We have over 10,000 rooms along with casinos and international standard convention facilities. By September 2013, we will also have a convention centre with capacity of 1,500 pax.”