Indore: Now a leisure and pilgrim hub
Radisson Blu Indore, on its 2nd anniversary, has a ‘Big Idea’ for the city; the idea to convert Indore into a leisure and pilgrim destination. The hotel, with Jet Airways and MP Tourism, is working aggressively in this direction.
“How
many of us are familiar with the fact that Indore has two ‘ jyotirlingas’ in its vicinity; Mahakaleshwar in Ujjain and Omkareshwar near Khandwa?” asks Arun Arora, General Manager, Radisson Blu.
“In fact, there are a very few number of travellers who are aware of this fact and therefore, awareness is the need of the hour to promote Indore as a pilgrim destination,” he opines.
Taking up the responsibility of implementing this ‘Big Idea’, Radisson Blu Indore has come out with two special packages, ‘Mandu-Maheshwar & Beyond’ and Jyotirlinga Darshan respectively. While the first package
` comes at a price of 23,999 + applicable taxes, the latter is and Omkareshwar. Speaking on the strategic move of tapping leisure and pilgrim segments, Arora says, major metro towns. Its central location and large inventory at Radisson Blu Hotel Indore along with meeting and banquet spaces makes it an ideal place for MICE. We have special packages for MICE. The ‘ 12 Benefits’ programme, which has been specially launched for MICE, is a wonderful opportunity to organise meetings and events at Indore,” he adds. to retail and from textile trading to real estate. Business traveller constitutes the major share of the market,” Arora explained.
Looking at the wedding segment, the hotel is bringing up a banquet hall adjacent to the property. “We are creating a large banquet facility of around 40,000 sq ft with state- of- the- art facilities to help position Indore as a destination for conducting large conferences, conventions and events,” he concludes.