We are de­ter­mined to make In­dia our third big­gest mar­ket but it is a chal­leng­ing job.

TravTalk - India - - Railways -

In terms of growth po­ten­tial, In­dia is in­deed a ma­tur­ing and fast mov­ing mar­ket for us.

We gen­er­ate 85 per cent of our busi­ness from B2B chan­nels in In­dia, while our world­wide av­er­age is 75 per cent. This shows that our GSAs (and their ap­pointed PSAs) net­work in In­dia is re­ally strong and per­form­ing well.

Plans for In­dia...

In­dia is our fo­cus mar­ket for 2012 and we will take some big ini­tia­tives in this mar­ket next year. We will to cel­e­brate ‘2013: Year of Switzer­land’ in In­dia for Rail Europe and will have mas­sive cam­paign across the coun­try. We will work closely with the Switzer­land Tourism Board and will in­crease com­mis­sions for the travel agents to

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