Making a trip Down Under
Makemytrip.com has recently struck a deal with Australia’s channel manager SiteMinder to boost its hotel room offerings for the international market.
Makemytrip.
com now offers a huge audience to SiteMinder’s global hotel customers who are keen to sell their rooms in the rapidly growing travel market of India. In turn, Makemytrip.com’s customers can access a wider array of hotels that partner with SiteMinder in the APAC region, especially Australia, Asia, UK, Europe and South Africa. Thus, the two-way booking partnership helps Makemytrip.com to extend its footprint to vendorpartners in the APAC region and signals SiteMinder’s expansion in Asia.
Makemytrip.com can now manage hotels using SiteMinder’s channel management system, adding to the list of global sites on SiteMinder. Real time inventory can now be listed on Makemytrip and in turn, bookings from this site can now be delievered automatically back into hotels’ PMS (Property Management System) and CRS (Central Reservation System), providing a seamlesss, twoway connection that will bring great benefits to hoteliers keen to reach a lucrative online travel market like India.
Providing further details, Amit Saberwal, Chief Business Officer – International markets, Makemytrip.com said, “SiteMinder is a global channel manager which connects leading booking websites from one central cloud application, ensuring hotels of all sizes to maximise their online expo- sure, increase revenue and reduce time and cost. We see a lot of synergy in this partnership and a win-win proposition in our mutual association. This partnership also helps our network of sub-agents to explore a greater choice and volume of hotel room nights, along with last room availability and best rates to sell further from global market. We are looking out for more such deals to delight our customers and partners through innovation in product and technology.”