TravTalk - India

6th ADTOI Convention in Paradise

The Annual Convention of ADTOI on October 12-13 will become a platform for showcasing that tourism can bring a positive change to the state of J&K.

- MEGHA PAUL

“We want to fully support the J&K Government’s efforts to revive tourism in the state by holding our conference here.”

After organising five successful convention­s in Delhi, the Associatio­n of Domestic Tour Operators of India (ADTOI) is now for the first time stepping outside the state to claim the paradise. The associatio­n’s sixth Annual Convention will be hosted in Srinagar, Jammu & Kashmir on October 12-13. The two-day convention themed ‘ Domestic Tourism - Impetus to National Growth’ will be held at Sher- i- Kashmir Convention Centre.

While announcing the convention dates in Delhi, Subhash Verma, President, ADTOI said the decision to hold the convention outside Delhi has been taken consid- ering numerous requests from various State Tourism Boards. “Since the last two years, the associatio­n has been approached by various states. Last year, we were invited by Nawang Rigzin Jora, Minister of State for Tourism & Culture, Government of Jammu & Kashmir. He said,

Talking about boosting the tourism affairs in Jammu & Kashmir, Verma pointed out, “Due to insurgency, the state had earlier received a major setback in terms of tourism. However, this year the region has witnessed an unpreceden­ted number of arrivals. J&K solely depends on Domestic Tourism and thus, the Convention will leave no stone unturned in promoting and reviving the destinatio­n.”

According to Rajat Sawhney, General Secretary, ADTOI, the aim of the convention is not to just promote the destinatio­n but also showcase the various cultural aspects of J&K in terms of cuisines, art and handicraft­s. “The associatio­n visited the state twice to

prepare for this convention.” Sawhney added, PP Khanna, Vice President & Convention Chairman, ADTOI revealed, for delegates. There will also be a pre-convention tour divided in two groups around Pahalgam, Gulmarg and Srinagar starting from October 10. There will be two business sessions on Domestic Tourism, which will have eminent panellists from government and the industry. The sessions titled ‘Opportunit­ies and Challenges in J&K’ will revolve around the bottleneck­s in promoting sustainabl­e tourism and ‘Shaping Domestic Insights’ will focus on policies of the state to promote inter-state tourism.

 ??  ?? (L-R) Khanna, Verma, Sawhney at the pre-convention meet
(L-R) Khanna, Verma, Sawhney at the pre-convention meet
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