Czech plans in­de­pen­dent road­shows

TravTalk - India - - Nto -

With grow­ing num­bers from In­dia, Czech Tourism is plan­ning to con­duct an in­de­pen­dent road­show across In­dia in 2013. This sum­mer has been ex­tremely promis­ing for Czech Tourism. The to­tal num­ber of ar­rivals grew by five per cent. The In­dian mar­ket has recorded a growth of 15 to 20 per cent and shows sign of fur- Repub­lic Tourist Author­ity. Dis­cussing MICE Tourism Neu­man­nova adds, “MICE seg­ment is grow­ing and a lot of peo­ple are vis­it­ing Czech Repub­lic. The Coun­try is rea­son­ably priced and has fa­cil­i­ties to cater to large groups from In­dia. We see four to five MICE groups trav­el­ling to Czech Repub­lic in a month.”

The Tourism Board will continue to strengthen their re­la­tion­ship with the travel trade through mar­ket sup­port on joint col­lab­o­ra­tions, train­ing pro­grammes, B2B meet­ings, in-house train­ing for staff and pro­vide visa in­for­ma­tion.

The Euro­pean quar­ter road­show in slated to be held in Fe­bru­ary 2013, “Next year we are also plan­ning an in­de­pen­dent road­show for Czech Repub­lic es­pe­cially tar­get­ting Tier-II cities. At present, we are con­sid­er­ing Ahmed­abad, Pune and Jaipur, to name a few, as we want to cre­ate more aware­ness about the des­ti­na­tion in these cities. We will continue to fo­cus on South In­dia also,” says Neu­man­nova.

Radka Neu­man­nova

Di­rec­tor – In­dia Czech Repub­lic Tourist Author­ity

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