‘In­dia set for pent-up de­mand’

In­dia is high on pri­or­ity radar in the lead­ing de­vel­oped coun­tries, which now are in ad­vanced stages of eco­nomic re­vival. This means In­cred­i­ble In­dia will reg­is­ter ram­pant in­crease in ar­rivals.

TravTalk - India - - Associations -

With the sense of re­cov­ery get­ting stronger in many of the key de­vel­oped economies, In­cred­i­ble In­dia has emerged as the flavour of the sea­son. The del­e­gates rep­re­sent­ing ap­prox­i­mately 20 key or­gan­i­sa­tions from In­dia at the re­cently con­cluded PATA In­dia road­shows in Aus­tralia and New Zealand wit­nessed the build-up of a strong de­mand for In­dia.

“It’s heart­en­ing to note the sta­bil­ity and re­vival of growth sen­ti­ment in key economies in the de­vel­oped world. In fact, we are pleased to reg­is­ter ex­cite­ment about In­cred­i­ble In­dia in gen­eral and most re­cently at our re­cent road­shows in Aus­tralia and New Zealand. In­dia is high on pri­or­ity radar in the lead­ing de­vel­oped coun­tries, which now are in ad­vanced stages of eco­nomic re­vival. It sug­gests that In­dia will reg­is­ter pent-up de­mand, espe- cially af­ter the lull, due to dif­fi­cult eco­nomic con­di­tions in many of the de­vel­oped economies,” said Vikram Mad­hok, Vice Chair­man, PATA In­dia Chap­ter.

“It presents an im­por­tant op­por­tu­nity for pub­lic and pri­vate stake­hold­ers in In­dia to con­vert this in­crease in de­mand. We have also re­alised that mak­ing our pres­ence felt in such coun­tries with sta­ble and grow­ing economies will help our ob­jec­tive of show­cas­ing In­dia to the world.

In this pur­suit, we plan to re­visit Aus­tralia and ex­plore the Americas, as part of our an­nual strate­gic road­shows be­ing planned in 2013,” he added.

Fur­ther, he ex­plained also ex­plained that In­cred­i­ble In­dia now needs to fo­cus on grow­ing its do­mes­tic seg­ment, which had cush­ioned the travel trade against the ills of global re­ces­sion. Ac­cord­ing to him, most of the In­di­ans pre­fer to travel over­seas to find eas­ily ac­ces­si­ble and af­ford­able tourists at­trac­tions.

“In­cred­i­ble In­dia needs to de­velop in­fra­struc­ture to en­sure that the travel at­trac­tions are eas­ily ac­ces­si­ble, of­fers world-class ameni­ties and yet, re­main at­trac­tive from the af­ford­abil­ity point of view. It will give boost to both the do­mes­tic and in­ter­na­tional ar­rivals,” said Mad­hok.

Vikram Mad­hok Vice Chair­man, PATA In­dia Chap­ter

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