Wizie tap­ping con­sol­ida­tors, OTAS

Usa-based tech ma­jor Wizie has re­aligned its am­bi­tious plans in In­dia fo­cussing on key con­sol­ida­tors and big OTAS.

TravTalk - India - - Technology - VIVEK SETHI

To build com­pany with a top-line of over a bil­lion dol­lar, one re­quires out- ofthe-box ideas; but to pre­serve, sus­tain and fur­ther grow the com­pany, one needs to have a vi­sion and lit­er­ally speak­ing, a sixth sense to not en­ter ac­qui­si­tions that will turn out to be a sheer li­a­bil­ity.

Moon­deep Ag­gar­wal, Di­rec­tor, Wizie has re­aligned its am­bi­tious plans in In­dia backed by a proven record of weed­ing out seem­ingly lu­cra­tive deals, which, in fu­ture, would have turned into net li­a­bil­i­ties.

“Presently, our pri­mary fo­cus in the In­dian mar­ket is on key con­sol­ida­tors and big OTAs. We have state-of-the-art tech­nol­ogy for em­pow­er­ing con­sol­ida­tors and OTAs, which have been time-tested in de­vel­oped mar­kets and have been spe­cially tai­lor-made in line with the In­dian con­di­tions. Our tech so­lu­tion comes packed with the host of au­to­ma­tion fa­cil­i­ties for tick­et­ing, in­voic­ing, sched­ul­ing, cre­at­ing debit memos and manag­ing er­rors, which is our USP. In line with our In­dian am­bi­tions, we are also ag­gres­sively look­ing for­ward to tech ac­qui­si­tions with a large data­base of users that com­ple­ment our strengths in the travel and hos­pi­tal­ity busi­ness,” said Ag­gar­wal.

“Our tech so­lu­tions are flex­i­ble and can be cus­tomised ac­cord­ing to the needs of our clients. But, in In­dia, we have ex­pe­ri­enced that the small and medium play­ers are cu­ri­ous about opt­ing for best tech­nol­ogy, but are un­sure of al­lo­cat­ing bud­get to make most of the said tech­nol­ogy. For in­stance, one com­pany may de­sire to have a web pres­ence of the scale and mag­ni­tude of a large OTA, which, we can very well de­liver. But these re­alise ac­knowl­edge that such an on­line pres­ence re­quires on­go­ing ef­forts and ex­pense to reach and ad­dress the re­quire­ments of the tar­geted end-users. It can­not be sim­ply built and left on its own,” he added.

On the reg­u­la­tory front, Ag­gar­wal says the pol­icy mak­ers need to cre­ate more con­ducive en­vi­ron­ment in term of fa­cil­i­tat­ing pur­chase of travel op­tion. Presently, the av­er­age limit on a credit card is not suf­fi­cient to sup­port pay­ments for buy­ing a pack­age for an av­er­age fam­ily of four. Sim­i­larly, more mea­sures need to be in­tro­duced to make pur­chase of travel more smooth and safe through the use of debit or credit cards. Tech so­lu­tions avail­able to buy travel op­tions smoothly, for in­stance, in lead­ing travel mar­kets and agents credit card, can be charged on GDS for ac­cept­ing book­ings, while the same is not valid in the In­dian mar­ket.

“There is an­other chal­lenge in the In­dian mar­ket due to lack of dis­tinc­tion be­tween fares of a full ser­vice car­rier (FSC) and a low cost car­rier (LCC) plat­form.

The play­ers in the air-trans­port busi­ness should do the thing that they can do best, while keep­ing their oper­at­ing costs as low as pos­si­ble.

Oth­er­wise, the tur­moil in the In­dian avi­a­tion sec­tor will continue and com­pa­nies will re­main in red and cre­ate noth­ing but losses for its share­hold­ers,” he added.

Moon­deep Ag­gar­wal

Di­rec­tor, Wizie

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