“We expect the property to attract about 60 per cent domestic footfall as Kerala is popular among Indian travellers.
We are also positioning ourselves for MICE travellers, albeit in small groups. We will provide a meeting facility
On whether the Singapore-based company will invest in greenfield projects in the Indian hospitality industry, Butt opines, “Banyan Tree operates on multiple combination of business models, including wholly owned, wholly managed, joint venture partnerships, etc. We are open to all these models in India if right opportunities come.”