‘Travel Cloud’ is the next step

Small and medium en­ter­prises should fo­cus on tech so­lu­tions to en­able a multi-chan­nel distri­bu­tion plat­form in con­text to in­ter­net and mo­bile plat­forms.

TravTalk - India - - Technology -

Up­beat on prospects of the travel in­dus­try in the BRIC coun­tries - Brazil, Rus­sia, In­dia, China and in other de­vel­op­ing coun­tries, Vipul Doshi‚ Chief Ex­ec­u­tive Of­fi­cer‚ In­terGlobe Tech­nolo­gies in­sists that the small and medium travel agen­cies should fo­cus on tech-en­abled multi-distri­bu­tion chan­nels, cloud com­put­ing and data an­a­lytic so­lu­tions.

“To tap new op­por­tu­ni­ties, small and medium en­ter­prises should fo­cus on key tech­nolo­gies. They should start with multi-chan­nel distri­bu­tion plat­form in con­text of in­ter­net and mo­bile plat­form. The in­ter­net pro­vides an un­par­al­leled plat­form to reach out to al­most all cor­ners of the world at a nom­i­nal cost. Over the last decade, the in­ter­net has be­come a ro­bust plat­form for pro­vid­ing con­nec­tiv­ity across the globe es­pe­cially in high growth mar­kets in­clud­ing BRIC economies. The mod­ern busi­ness trav­eller is mo­bile in more than one sense. We see mo­bile tech­nol­ogy gain--

Hol­i­day book­ing on mo­bile phones will be the big­gest con­sumer trend to im­pact the travel and tourism in­dus­try

ing great im­por­tance in the travel busi­ness. The book­ing of hol­i­days on mo­bile phones and other new tech­nolo­gies will be the big­gest con­sumer trend to im­pact the travel and tourism in­dus­try,” said Doshi.

“Fur­ther, on-de­mand­travel-ser­vice is be­com­ing the bench­mark and a huge op­por­tu­nity in the mar­ket. Here, cloud com­put­ing helps travel com­pa­nies move away from a CAPEX model, re­duce their costs and cre­ate an on­de­mand-ser­vice model. We have in­creas­ingly devel­oped and de­ployed travel so­lu­tions on cloud and have part­nered with ser­vice providers. Cloud-based so­lu­tions (‘travel cloud’) will in­creas­ingly be­come im­por­tant in the days to come. More­over, big data so­lu­tions have just ar­rived in the travel in­dus­try. As or­gan­i­sa­tions move to­wards the con­tin­u­ously con­nected fu­ture where an­a­lyz­ing cus­tomers’ data is a huge prob­lem com­pared to gath­er­ing it, an on-time anal­y­sis of this data can pro­vide key in­sights needed to pro­vide cus- tomised of­fer­ings to cus­tomers. More­over, big an­a­lyt­ics en­abled com­pa­nies should take bet­ter de­ci­sions with bet­ter in­for­ma­tion in ar­eas such as elim­i­nat­ing the travel sup­ply chain waste and en­abling an­cil­lary and cross­part­ner sell­ing,” he added.

On the busi­ness front, Doshi is con­fi­dent that IGT will close the present fis­cal with a growth of 10-15 per cent. Mov­ing for­ward, rais­ing hopes, Doshi adds that de­spite the re­ces­sion­ary ef­fects of an un­cer­tain global econ­omy, the travel and tourism in­dus­try con­tin­ues to re­main up­beat. Most mar­ket watch­ers and travel or­gan­i­sa­tions are bullish on the growth of the in­dus­try in the long term de­spite a tem­po­rary slow growth in the near term.

Vipul Doshi

Chief Ex­ec­u­tive Of­fi­cer In­terGlobe Tech­nolo­gies

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