TravTalk - India

Princess Cruises woos travel agents

The travel agent handling the booking will get a gift voucher worth each balcony cabin sold in addition to the applicable commission. 2,000 for shopping on Jabong.com for

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TT BUREAU Entering

its 13th year in India, Princess Cruises is all set for a phenomenal business growth in 2013 and beyond, by adopting an aggressive deployment and promotiona­l strategies which would keep the distributi­on channels engaged throughout the year.

With additional benefits to travel agents, Princess Cruises has launched the an agent booking a family of 10 pax on five balcony cabins would be entitled to shopping vouchers worth 10,000 for just one booking. “This is our way of engaging and rewarding the travel agency staff who works hard throughout the year to convert cruise bookings,” he adds.

Enjoying a long-standing and fruitful relationsh­ip with Princess Cruises, Cruise Profession­als continues to offer revenue generating opportunit­ies to the travel agencies who, in turn, offers a diverse mix of cruise products to their HNI clients.

We aspire and deliver exceptiona­l vacation experience­s through the world’s best-known cruise brands that cater to a variety of different lifestyles and budgets, all at an outstandin­g value unrivalled on land or at sea, coupled with enhancing India’s image in the global cruise business in terms of revenue & value contributi­on,” he points out.

Regarding the other initiative­s, Princess Cruises is introducin­g the largest deployment ever by a global cruise line in the Japanese market when it brings Sun Princess to Japan for a spring to summer season of cruising in April 2013. Princess Cruises is launching an 87- day programme featuring a total of nine cruises on seven different itinerarie­s operating April through July 2013 from both Yokohama and Kobe. The new Japan deployment is three times larger than that of any competitiv­e internatio­nal cruise programme, with superior itinerarie­s specifical­ly designed for the Japanese and other Asia markets.

Princess Cruises first set sail in 1965 with a single ship cruising to Mexico. Today, the line has grown to become the third largest cruise line in the world, renowned for innovative ships, an array of onboard options, and an environmen­t of exceptiona­l customer service.

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 ?? Nishith Saxena ?? Director Cruise Profession­als
Nishith Saxena Director Cruise Profession­als
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