Reaching 500 agents in India
Verchaska is a technology provider for the travel industry. Primarily based in Mumbai, it has expanded in both Delhi and Chennai.
SUSMITA GHOSH “Through
various trade show participations, we have reached out to almost more than 500 travel agents in India. We have 35 customers and all have come through word of mouth. We have signed up five more customers this year and are doubling the number of staff. Presently, we are observing lot of young programmers coming in to innovate,” added Amitabh Mendiratta, VP – International Sales, Verchaska Infotech. “We are coming up with many mid-segment markets - one of the simple platforms that can access B2B and other segments.
Since its inception in 2000, Verchaska is focussed in creating and delivering critical software solutions and services that range from web-based integrated business platforms to complex e– commerce solutions for travel companies. As a company, it’s passionate towards the business goal, ‘to help customers in solving their business problems using innovative software products and services’. Their software products and services reflect their fundamental thought process towards solution-finding.
The last 10 years of Verchaska growth was fuelled by key innovations in the enterprise space of the travel industry. It came out with the first web-based software platform in India that allowed customers to implement their travel e-commerce model in a cost effective way. This helped Verchaska secure large marquee customers in India and globally. The next 10 years will be even more interesting imagining Verchaska playing a more fundamental and significant role in how the travel commerce is going to be shaped using technology. With increasing pressure of global economics and decreasing margins, the focus will shift from process automation to business model innovation.
“We are marketing in Middle East for about a year and half now and have signed with dnata in Oct 2012. We are doing very big and challenging project for them, building B2B engine for the Iraq market. It’s not an easy project as it’s a complex market. We are doing virtual interlining, virtual training and virtual hubs for them so that you can actually cross and book a combined ticket with a full cost carrier along with low cost carrier, explained Mendiratta.