India shines @WTH Latin America
Brazil and India are seen as emerging tourism economies for both inbound and outbound tourism, which the participants can productively explore at the WTM Latin America show. finds out how Indian exhibitors made it big on the exhibition floor...
the first edition of the WTM Latin America show, India marked its presence with largest number of representatives, among other destinations, such as Thailand, Vietnam, Nepal and Malaysia. In fact, the organizers of the show expect the India participation to grow further in 2014.
“We were very pleased with the response from the Indian market for the very first edition of WTM Latin America.
Brazil and India are seen as emerging tourism economies for both inbound and outbound tourism, so the relationship and communication between the two (both the public and private sector) is critical for the future success of the global industry, and WTM Latin America can help aid this,” said Lawrence Reinisch, Exhibition Director, WTM Latin America.
“We are expecting a bigger involvement and delegation to attend next year’s WTM Latin America. The feedback we have had from all exhibitors, including those from India, is that it was a great event that has helped about their organisation taking a stand. So I expect the next edition of WTM Latin America will be much bigger them achieve their objectives of signing as many business deals as possible. Many exhibitors have approached me and my team saying the success of the first edition means they want to increase their exposure and stand space. Furthermore, many visitors have approached me than the first, and the Indian delegation will play a vital role in achieving this,” he added.
At the moment, the Reed Travel Exhibitions is conducting thorough research of visitors and exhibitors, as to shape the event and the delegate expe- rience next year. They also highlight that The WTM Latin America website is a very useful information tool for all those people and organisations looking to take part next year.
“I would advise people to have a detailed look at the website and take advantage of the many tool, videos and information available. It is even possible to register your interest for next year’s event now. Full registration will go live later in the year, after WTM in London,” said Reinisch.
Gastão Vieira, Constanze Hilgers, Mácrio Favilla, Marco Ferraz, Andrew Fowless during the opening ceremony of World Travel Market Latin America 2013, São Paulo, Brazil
Exhibition Director WTM Latin America