Learn­ing the Kuoni way

Bren­dan Crasto, Global Head-kuoni Travel, Tourism & Hos­pi­tal­ity Acad­emy talks about ex­pan­sion plans in South-east Asia and the fu­ture of tourism in In­dia.

TravTalk - India - - Exhibitions -

What are Kuoni Acad­emy’s key fo­cus ar­eas in 2013?

2013 will be a year of con­sol­i­da­tion for Kuoni Acad­emy. We com­pleted 10 years in the travel ed­u­ca­tion sec­tor last year, and this year will fo­cus on con­sol­i­dat­ing our po­si­tion. Kuoni Acad­emy will in­tro­duce 12 new pro­grammes to pro­vide stu­dents with the best learn­ing op­por­tu­ni­ties. Last year, we adopted the Aba­cus GDS plat­form for our cour­ses. Our goal is to give ex­po­sure to all our stu­dents on the var­i­ous plat­forms used in the travel in­dus­try. At Kuoni Acad­emy, our cour­ses which cover travel and tourism, as well as hos­pi­tal­ity, fo­cus on knowl­edge en­hance­ment and ser­vice at­ti­tude de­vel­op­ment. We con­tinue to en­sure our stu­dents are up to date with cur­rent trends in the travel and tourism in­dus­try.

Your ex­pan­sion plans for Kuoni Acad­emy?

For FY 2013-2014, we in­tend to ex­pand our pres­ence from 15 cities across the

How do you view the po­ten­tial of tourism in In­dia?

We want to add the pro­fes­sional touch to the tourism in­dus­try in In­dia and also in­ter­na­tion­ally

coun­try to 24 cities. Th­ese will be a mix of met­ros and Tier-II cities. We want to add the pro­fes­sional touch to tourism in­dus­try not just in In­dia, but also in­ter­na­tion­ally. There­fore, we also plan to es­tab­lish Kuoni Academies in­ter­na­tion­ally the fol­low­ing year, es­pe­cially in South East Asia.

The travel and tourism is an in­dus­try with a con­tin­u­ous learn­ing process, and it is im­por­tant to con­stantly up­date your knowl­edge. Ac­cord­ing to WTTC, from US$8 tril­lion in 2011, the in­dus­try is go­ing to move up to US$8 tril­lion by 2018. This means, for ev­ery 10 peo­ple world­wide, one is from the travel in­dus­try. With the kind of im­pe­tus, there is a re­quire­ment of pro­fes­sion­als to man­age the in­dus­try as­sets, re­sources and flow of tourists.

Bren­dan Crasto

Global Head-Kuoni Travel Tourism & Hos­pi­tal­ity Acad­emy

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