New routes, more to ex­plore

TravTalk - India - - Nto -

With MICE grow­ing rapidly in In­dia, Eber­hard says that they are also try­ing to in­tro­duce new routes to In­dia as Switzer­land gets many re­peat trav­ellers from In­dia. For a first- timer to Switzer­land while Jungfrau, Titlis, In­ter­laken and Lucerne may be the main ports of call, a sec­ond or third timer to the coun­try would def­i­nitely want to see more. For this, he says, “We are try­ing to in­tro­duce new routes and des­ti­na­tions through travel agents like a cen­tral Switzer­land tour, the watch­mak­ing tour of the Jura moun­tains, etc. We are in­tro­duc­ing itin­er­ar­ies such as th­ese and we also help the agents pro­mote th­ese des­ti­na­tions. Hope­fully by in­tro­duc­ing new des­ti­na­tions, we’ll con­vince trav­ellers that there’s more to Switzer­land for them to keep com­ing back.”

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