CTC grows by 7.1% in In­dian ar­rivals

De­spite the eco­nomic down­turn and the de­pre­ci­at­ing ru­pee value, In­dian out­bound trav­ellers con­tinue to in­ject mil­lions in Canada’s tourism econ­omy.

TravTalk - India - - Nto -

TT BUREAU s per the lat­est re­port, fig­ures re­vealed in­di­cate an en­cour­ag­ing 7.1 per cent in­crease with over 18,129 In­dian ar­rivals to Canada in the month of Au­gust 2013 over the same pe­riod last year.

We ex­pect the num­bers to grow fur­ther in the com­ing months and also in the sum­mer of 2014

phase of de­vel­op­ment in­cluded the newer growth ar­eas of Chen­nai, Hy­der­abad and Kolkata. Af­ter re­ceiv­ing a great re­sponse from th­ese mar­kets, the tourism board de­cided to fur­ther strengthen its ties among the po­ten­tial mar­ket of Ben­galuru & Ahmed­abad. It also just con- cluded a suc­cess­ful road­show in the lat­ter, ear­lier this month. Be­ing the sec­ond largest coun­try in the world, the desti­na­tion of­fers a myr­iad of ex­pe­ri­ences for ev­ery trav­eller type. The ex­panse of Canada's nat­u­ral beauty, from moun­tains and glaciers to se­cluded lakes and forests is al­most un­par­al­leled world­wide. But Canada's al­lure is not just the great out­doors, it has cos­mopoli­tan cities that are safe, clean, friendly and mul­ti­cul­tural. The brand which ini­tially pro­moted its four ma­jor pro­vin­cial part­ners – On­tario, Bri­tish Columbia, Que­bec and Al­berta is now mov­ing to­wards launch­ing the Cana­dian Sig­na­ture Ex­pe­ri­ences (CSE) col­lec­tions in In­dia, a set of once-in-al­ife­time travel ex­pe­ri­ences found only in Canada. The CSE is de­signed to help the travel trade sell the desti­na­tion bet­ter. The launch is sched­uled for Novem­ber 26, 2013.

“With the launch of the CSE in In­dia, we would be able to mar­ket the desti­na­tion much bet­ter. The Sig­na­ture Ex­pe­ri­ences would also tremen­dously help the trade to pack­age their prod­ucts dif­fer­ently and sell more to the con­sumer,” adds Singh.

Tina Singh

As­sis­tant Vice Pres­i­dent, Cana­dian Tourism Com­mis­sion, In­dia

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