Challenges

Sports tourism in India faces lack of involvement by corporates and the government. With transport and hospitality costs being so high in India, international events offer a cheaper and qualitative product. “The Singapore Grand Prix has witnessed a repeat trend every year. Almost 300 to 400 Indians go to Singapore for three days. There is immense government participation, ample infrastructure and support which give tourists more reasons to come back every year.” The Indian government must think along these lines, and plan accordingly to effectively sell India as a sports tourism hub.