An ‘ad­ven­tur­ous’ con­ven­tion in­deed!

Ak­shay Ku­mar, Pres­i­dent, ATOAI, shares his ex­pe­ri­ences at the as­so­ci­a­tion’s re­cent con­ven­tion in Shivpuri, Rishikesh and says that the event was suc­cess­ful in con­vey­ing to the world that Ut­tarak­hand is safe and is ready for busi­ness.

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In March 2013, when the as­so­ci­a­tion elected its new team for the next two years, we all sat down to see where we could make a dif­fer­ence. A few key points stood out: We needed to en­gage the ad­ven­ture travel com­mu­nity more, to cre­ate busi­ness and net­work­ing op­por­tu­ni­ties, to drive mem­ber­ship and last but not the least, we needed to think outof-the-box.

Our an­nual con­ven­tion is a show­case of our ca­pa­bil­ity as an as­so­ci­a­tion and as a com­mu­nity. We brain­stormed and de­cided to do things dif­fer­ently and in a way that show­cased not only the des­ti­na­tion, but also our prod­uct. We de­cided to go to Ut­tarak­hand as it needed the ex­po­sure post the dis­as­ter in June last year. We cre­ated an out­door and ad­ven- ture con­cept that took us away from city ho­tels and con­fer­ence halls to the heart of the des­ti­na­tion. We cre­ated a world­class con­fer­ence venue in the wilder­ness, pro­vided ac­com­mo­da­tion in the most scenic lo­ca­tion in camps along the Ganga and also ar­ranged a lux­ury camp­site for 250 del­e­gates in a gorge on the sec­ond night.

Our theme ‘ Con­nect, Cre­ate, Catal­yse and Con­serve’ con­veyed the ideal mes­sage for the con­ven­tion. We worked hard to cre­ate ses­sions that al­lowed for net­work­ing and en­cour­aged peer-topeer dis­cus­sions in an in­for­mal at­mos­phere. The pre­con­nect for­mat helped del­e­gates to write to each other and fix ap­point­ments be­fore

Such events help bring the Ad­ven­ture fra­ter­nity to­gether and there is so much to learn from each other’s ex­pe­ri­ences. With­out doubt, busi­ness also grows through net­work­ing.

Anirudh Chaoji

Pug­mark Eco Tours

the con­ven­tion started. The Me­dia Con­nect ses­sion at Byas Ghat al­lowed small ad­ven­ture oper­a­tors to share their sto­ries with the main­stream na­tional and travel me­dia through one- on- one ses­sions. Our speak­ers were cho­sen from dif­fer­ent walks of life and they gave amaz­ing pre­sen­ta­tions on ca­pac­i­ty­build­ing and busi­ness mod­els that work in the Nepal ad­ven­ture in­dus­try. The 11th Con­ven­tion of ATOAI at

The event was the 1st of its kind wherein the for­mat was typ­i­cal to ad­ven­ture. The ef­fort put in and the co­or­di­na­tion done in­volv­ing so many agencies was in­deed praise­wor­thy.

Brig. SP Singh

Jumpin Heights

Shivpuri, Rishikesh, Ut­tarak­hand was a suc­cess­ful at­tempt in con­vey­ing to the world that Ut­tarak­hand is safe and is ready for busi­ness. This was also an op­por­tu­nity for the ad­ven­ture travel in­dus­try to show­case their skills and prod­ucts. In a first- of- its- kind en­deav­our, this was an ‘ad­ven­tur­ous’ con­ven­tion in its true sense. The high point of the con­ven­tion was the en­tire del­e­ga­tion raft­ing down from Devprayag to the Byas Ghat for an overnight camp on March 26. The con­ven­tion this year saw the best of the ad­ven­ture travel in­dus­try, along with do­mes­tic and over­seas buy­ers, pol­icy mak­ers, govern­ment of­fi­cials, de­ci­sion mak­ers, travel and na­tional me­dia.

Busi­ness ses­sions and panel dis­cus­sions were of great im­por­tance. I un­der­stand that to hold the con­ven­tion at such place and to in­clude ac­tiv­i­ties in that was not an easy task.

Hi­man­shu Dwivedi

Cholan Tours

The Ad­ven­ture Tour Oper­a­tors As­so­ci­a­tion of In­dia (ATOAI) re­cently hosted its three-day 11th an­nual Con­ven­tion on the banks of River Ganga at Shivpuri in Ut­tarak­hand. With del­e­gates be­ing fer­ried across Ganga to their camps by a raft, the con­ven­tion wit­nessed a se­ries of busi­ness ses­sions and net­work­ing events.

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