NCR to get BRYS Elan in 2015

Varun Mehta, VP, Sales and Marketing, BRYS Hotels, talks about how the company is aiming to attract MICE, their future plans and business strategies to stay relevant in the market.

BRYS Hotels is here to strive for quality and customer satisfaction. Each of our property has been designed keeping in mind the surroundings. The BRYS Fort in Jaisalmer has been designed like a Fort to take you back to history which reminds you of royal lifestyle. Similarly, BRYS Caves is about experiencing luxury in wilderness.

Could you tell us about your expansion plans?

The BRYS Elan is slated to open in the first quarter of 2015 in Sahibabad – NCR region. It will be a combination of luxury and business hotel which will spread its wings in the Delhi market very soon. We would describe it as a contemporary hotel built primarily to cater to the MICE segment.

What are your main marketing and business strategies?

Our target clientele is everybody who wants luxury, comfort, experience and quality. Be it leisure or MICE, we would be delighted to cater all. As we all know competition is growing fast and to sustain, we need to promote ourselves. We are doing