Trek along the Frozen River in Ladakh

Hi­malayan Voy­ages is proud to de­liver bril­liant ex­pe­ri­ences in terms of adventure tourism, han­dling back-to-back daily char­ter move­ment, ad­hoc groups, in­cen­tives or FIT cus­tomers. Stany Wangchuk, Man­ag­ing Direc­tor, Wis­dom – Hi­malayan Voy­ages talks to abou

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The year 2014 was a great year for Ladakh, where we saw some good ex­po­nen­tial in­crease in traf­fic. Ladakh has be­come the most popular des­ti­na­tion amongst tourist des­ti­na­tions and in par­tic­u­lar the do­mes­tic tourists. This year, 2015 looks quite ex­cit­ing. We are bullish and geared for a good in­crease in traf­fic com­pared to 2014. We are also adding off­beat places in Ladakh, apart from our regular bou­quet of prod­ucts.

QHow

has adventure tourism de­vel­oped in In­dia?

Adventure tourism is quite niche and this seg­ment’s de­mand is lower in In­dia with slower growth com­pared to main­stream hol­i­days. How­ever, it is fast catch­ing up and we can see some great trac­tion in the com­ing years. Ladakh has nu­mer­ous op­tions for adventure ac­tiv­i­ties, which is up close to na­ture and of­fers some unique adventure ac­tiv­i­ties, which other des­ti­na­tions don’t have. We have seen a lot of de­mand for Chadar Trek (Frozen River Trek) and a few other adventure ac­tiv­i­ties in Ladakh like mo­tor­bike sa­faris, cy­cle sa­faris, trekking, moun­tain ex­pe­di­tions, raft­ing etc.

QWhat

are the road­blocks in pro­mot­ing adventure tourism in In­dia?

The ma­jor road block is largely on mar­ket­ing adventure tourism ag­gres­sively and se­condly the in­fra­struc­ture needs to be of In­ter­na­tional stan­dards

QWhat

are the most fa­mous adventure routes?

To­day, Chadar trek is in great de­mand where we do trekking on the frozen river of Zangskar Val­ley. One of the most fa­mous trekking routes is Markha Val­ley Trek. We have var­i­ous peaks above 6,000 me­tres. Some of them are eas­ily doable like Stok Kan­gri (6140m) and Kang Yatse trek (6400m).

Q How dif­fer­ent are do­mes­tic tourists and for­eign trav­ellers when it comes to adventure tourism?

There is a huge dif­fer­ence when it comes to de­mand for adventure tourism from for­eign trav­ellers viz- a- viz In­dian trav­ellers. In fact for­eign tourists have been more ex­posed to adventure tourism com­pared to In­dian tourist. They cer­tainly have lot of fa­cil­i­ties and op­tions abroad which they have been ex­plor­ing reg­u­larly com­pared to an In­dian tourist.

Q

What is your Unique Sell­ing Point?

Our USP is that we have a very strong net­work­ing across Ladakh, even in re­mote vil­lages. Also, we cater to ev­ery re­quest. We have a team of 60 ex­pe­ri­enced pro­fes­sion­als in our or­gan­i­sa­tion who not only know ev­ery bit of Ladakh, but are well trained to cater to ev­ery need of a cus­tomer, be it do­mes­tic or for­eign tourist. It’s also not about or­gan­is­ing all ar­range­ments but also to en­sure that all cus­tomers go back with some won­der­ful mem­o­ries and ex­pe­ri­ences.

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