Promote ayurveda & yoga worldwide
Close on the heels of the Ministry of Tourism formulating a National Medical & Wellness Tourism Board, the PHD Chamber of Commerce and Industry recently concluded a daylong Medical and Wellness Tourism Summit. The summit talked about branding India as an
The PHD Chamber of Commerce and Industry through the Medical & Wellness Tourism Summit endeavoured to provide a platform for open house discussion between governments (central & states) and the medical and wellness fraternity regarding the issues and opportunities affecting medical and wellness tourism in the country.
Inaugurating the summit, Dr Mahesh Sharma, Minister of Tourism, shared that the medical and wellness tourism potential of our country has not been harnessed and the need of the hour is to have a holistic approach and consolidate all the parameters of general tourism with this niche sector.
Dr Sharma complimented the PHD Chamber for organising a focused seminar on this sector and urged the private stakeholders to utilise and promote the strengths of India – in its traditional treatments, like Ayurveda, yoga and the best quality doctors.
The minister added that the Ministry of Tourism, as a facilitator, is working on addressing the lacunas in streamlining this important sector. He added that the min- istry has already worked on the issues of e-Tourist Visa, being granted to 113 countries, thus encouraging more tourists to enjoy the untapped facilities in these areas.
Dr Sharma invited PHD Chamber and private sector to nominate their representatives for the proposed National Medical & Wellness Tourism Board to forge partnerships and guide the growth momentum in this sector.
Speaking on the occasion, AK Ganeriwala, Joint Secretary, Ministry of AYUSH, shared that the ministry has started a mission to promote Ayurveda and yoga worldwide.
Gopal Jiwarajka, Vice President, PHD Chamber, Vijay Mehta, Chairman, Tourism Committee of the Chamber along with ZU Siddiqui, Managing Director & CEO, Delhi Tourism & Transportation Development Corporation Ltd.; Tomasz Lukaszuk, Ambassador, Embassy of Poland; Radu Octavian Dobre, Charge D’Affairs, Embassy of Romania; Avjit Goswami, Central Council Member & Chairman Research and Journal Committee, Institute of Cost Accountants of India and Yogesh Srivastav, Director, PHD Chamber, addressed the inaugural session.