Making it big with small hotels
With his new product-Tree Life Hospitality, Himmat Anand, Founder, Tree of Life Resorts & Hotels, is set to make it big with small properties.
After tasting success with his first venture, Anand is now coming up with a new hospitality solution—Tree Leaf Hospitality. “I wanted to create a second brand so that we could be true in our offerings to our guests and Tree Leaf came about. We also wanted to expand our scope of activities. Tree Leaf Hospitality offers expertise right from the concept stage, where we actually get involved with owners in design, building and then operating. Owners have the option to choose any or all of these services. So the three key areas we cover are pre-opening services, operational services, and management services. However, we will not waiver from our core belief – small is beautiful and profitable. Tree Leaf Hospitality will operate in the 10 to 20 keys space,” he says.
He claims that this is not just a marketing solution, but a management solution for small properties, “I have realised that many owners who build small stand-alone properties, do not give any deep thought to design, functionality and most importantly–where would the business come from and what is their market segmentation? This
Only a month old, Tree Leaf Hospitality will be managing a beachfront property called Marari Sands in Kerala. There is a property in the Nubra Valley and one with Shirdi. Talks are on with two properties in the national parks of Madhya Pradesh. Stressing on the need for technology, he adds, “Tree Leaf Hospitality understands and believes in the reality that technology is the only way forward. So although we are a small brand, we are very proud of the technology driven internal systems, processes and controls that we have in place in our properties, across all departments.”