ATOAI to ex­pand mem­ber­ship

ATOAI’s newly-elected Pres­i­dent Capt. Swadesh Ku­mar plans to in­crease the mem­ber­ship of the as­so­ci­a­tion to 2000 and in­cul­cate a col­lab­o­ra­tive en­vi­ron­ment for smooth func­tion­ing dur­ing his term.

TravTalk - India - - NEWS -

Capt. Swadesh Ku­mar has been ap­pointed as the Pres­i­dent of Ad­ven­ture Tour Op­er­a­tors As­so­ci­a­tion of In­dia (ATOAI) for 2017-19. Ac­cord­ing to him, the as­so­ci­a­tion needs a new push and the new team of ATOAI is com­mit­ted to shift fo­cus from Hi­malaya cen­tric to other ar­eas of ad­ven­ture tourism, cov­er­ing the length and breadth of the coun­try.

“The agenda is three fold. We plan to cre­ate a more col­lab­o­ra­tive en­vi­ron­ment for the as­so­ci­a­tion mem­bers and in­crease our mem­ber­ship across In­dia,” says Ku­mar. One of the ma­jor ini­tia­tives of ATOAI would be to con­duct sem­i­nars and fa­mil­iari­sa­tion trips to dif­fer­ent states to fa­cil­i­tate mem­ber in­ter­ac­tion with the lo­cal trade and mo­ti­vate them to be­come mem­bers of ATOAI and one such project is in the pipeline for Arunachal Pradesh. Ac­cord­ing to Ku­mar, presently there are only 200 mem­bers in the as­so­ci­a­tion which they plan to in­crease to 2000; there are only 70-80 ac­tive mem­bers which they hope to take to 200. “Ma­jor ac­tiv­i­ties to cre­ate net­work­ing op­por­tu­ni­ties for our mem­bers would be one of our ma­jor agen­das. This would in­clude par­tic­i­pa­tion in do­mes­tic and in­ter­na­tional ex­hi­bi­tions, road­shows, reg­u­lar get-to­gether and in­ter­ac­tion among mem­bers etc.,” he adds.

ATOAI hopes to in­crease the knowl­edge base and share best prac­tices amongst var­i­ous travel trade or­gan­i­sa­tions, so that more than the com­pe­ti­tion amongst the mem­bers, there is in­creased col­lab­o­ra­tion and learn­ing from each other. The as­so­ci­a­tion will also fo­cus on skill devel­op­ment amongst its mem­bers. “The key to­day is mar­ket­ing our prod­ucts at a na­tional and in­ter­na­tional plat­form. We would also be work­ing closely with the Min­istry of Tourism, of­fer­ing them our sup­port and co­or­di­nate with them in their ef­forts to pro­mote ad­ven­ture tourism in the coun­try. We hope that the Na­tional Task Force on ad­ven­ture tourism will play a very cru­cial role in the growth of this in­dus­try,” adds Ku­mar.

We would be work­ing closely with the Min­istry of Tourism, of­fer­ing them our sup­port and co­or­di­nate with them in their ef­forts to pro­mote ad­ven­ture tourism in the coun­try. Capt. Swadesh Ku­mar Pres­i­dent ATOAI

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