17th IAAPI Expo records suc­cess

In­dia is touted to be the next big des­ti­na­tion for the amuse­ment and en­ter­tain­ment in­dus­try and this was proved by the suc­cess of the In­dian As­so­ci­a­tion of Amuse­ment Parks and In­dus­tries Expo in Mum­bai.

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The 17th IAAPI Amuse­ment Expo or­gan­ised by the In­dian As­so­ci­a­tion of Amuse­ment Parks and In­dus­tries (IAAPI) in Fe­bru­ary 2017 was proof that the sec­tor has been gain­ing pop­u­lar­ity as a sub­sidiary for the tourism in­dus­try in In­dia. In­au­gu­rated by Ashok Goel, Founder Mem­ber and Di­rec­tor, IAAPI, the event was held in Mum­bai. Also present at the oc­ca­sion were Ajay Sarin, Pres­i­dent, IAAPI and N. D. Rana, Chair­man Trade Show and Di­rec­tor, IAAPI.

The three-day ex­hi­bi­tion this year was sup­ported by the Min­istry of Tourism, Gov­ern­ment of In­dia, un­der its ban­ner of ‘In­cred­i­ble In­dia’. This year, Ma­ha­rash­tra was the Host State and Gov­ern­ment of Andhra Pradesh was the Part­ner State. The ex­hi­bi­tion wit­nessed par­tic­i­pa­tion from over 115 ex­hibitors from In­dia and 21 over­seas coun­tries, spread across 10,000 sqm ex­hi­bi­tion floor area show­cas­ing lat­est in­no­va­tive rides and equip­ment for amuse­ment park, theme park, wa­ter park, ad­ven­ture sport and fam­ily en­ter­tain­ment cen­tres. This year saw 27 new ex­hibitors. Par­tic­i­pat­ing na­tion were Bul­garia, Canada, China, France, Ger­many, Hong Kong, Italy, Lithua­nia, Lux­em­bourg, Malaysia, the Philip­pines, Prin­ci­pal­ity of Liecht­en­stein, Spain, Switzer­land, Tai­wan, Nether­lands, Turkey, UAE, UK, USA.

Big play­ers from the in­dus­try shared their learn­ing, in­no­va­tive ideas, schemes and ex­pe­ri­ence. Many im­por­tant is­sues re­lated to the amuse­ment in­dus­try were also dis­cussed in depth. Apart from busi­ness transactions, the show also pro­vides an ex­po­sure to in­ter­na­tional trends through its many for­eign par­tic­i­pants.

The ex­hi­bi­tion pre­sented a unique plat­form to all stake­hold­ers, a mean­ing­ful in­sight to cur­rent trends, new tech­nolo­gies, sus­tain­able and en­vi­ron­ment friendly prod­ucts as well as global best prac­tices in the amuse­ment in­dus­try. Speak­ing on the im­por­tance of the amuse­ment sec­tor in terms of tourism, Sarin said, “The amuse­ment sec­tor is a so­cial in­fra­struc­ture giv­ing out­door en­ter­tain­ment to chil­dren and youth of to­mor­row’s In­dia who are oth­er­wise glued to gad­gets and tele­vi­sion sets. It encourages our chil­dren and the youth to en­gage in out­door games and ac­tiv­i­ties which is filled with thrill, fun, and are of­ten ed­uca­tive.”

Glob­ally, the amuse­ment and theme park in­dus­try is well-sup­ported by re­spec­tive tourism boards and coun­tries like USA, Ja­pan, Sin­ga­pore, Hong Kong and the UAE at­tract huge in­ter­na­tional tourists. The sec­tor con­trib­utes to their coun­try’s for­eign ex­change and also gen­er­ate busi­ness to other sec­tors like hos­pi­tal­ity, travel, F&B and lo­cal hand­i­crafts. Most im­por­tantly it also cre­ates em­ploy­ment op­por­tu­ni­ties.

(L-R) Pradip K. Sharma, 2nd VP, IAAPI; Ajay Sarin, Pres­i­dent, IAAPI; Guest of Hon­our Ashok Goel VC&MD, Es­sel Group; N. D. Rana, Chair­man-Trade Show; Yo­gesh Dange, Past Pres­i­dent, IAAPI

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