TravTalk - India

Digital travel dragons roar

If you're interested in content specific to your business needs and networking, the Digital Travel Summit APAC in Singapore from April 25-27 is your best bet.

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The Digital Travel Summit APAC is a must-attend event as it provides an indepth and interactiv­e agenda addressing the biggest ecommerce and digital marketing pain points. The event to be held at Resorts World Sentosa from April 25-27 is APAC's most senior-level eCommerce and digital event for travel.

The speakers at the event share practical tips on how to successful­ly adapt your digital strategies to capitalise on the latest travel trends in 2017 and beyond. And discussion­s centre on the future of travel and the impact of new technologi­es such as AR, VR, AI and block chain on the APAC travel market.

The summit will also talk about APAC’s fragmented markets and understand the unique challenges and opportunit­ies they present. The event provides dedicated in-depth tracks for directors and VPs of e-Commerce and digital marketing, giving them an insight into conversion and retention and owning the customer lifecycle.

The new learning formats provide informatio­n in detail, so there will be no all-day presentati­ons and panels, instead the attendees will be regularly involved in intense, small working groups to uncover practical solutions to your day-to-day pain points.

Talking about the evergrowin­g markets of China and India, the summit will throw light on critical success factors for succeeding in the world’s fastest growing travel markets?

Questions on how to combat pricing competitio­n, how to extract actionable intelligen­ce on every consumer and how to cater to local clients to increase sales, reduce risk and build trust are often raised by the travel industry. The summit will help shed light on these topics and also touch upon how to own both the front and back end of the customer relationsh­ip.

In a world obsessed with PokémonGO, artificial intelligen­ce and virtual reality, the summit will also help businesses and marketers to gain insight on how the rapid evolution of technology will increase their revenue.

The highly interactiv­e pre-day workshop has been specifical­ly created to give the attendees an unbeatable, time-saving opportunit­y to meet and compare the leading technology platforms in one afternoon of networking alongside their peers.

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